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   H :: Hermann Simon :: Marketing multiplier and marketing strategy simplified dynamic decision rules : download ebook or read online
Book preview: Marketing multiplier and marketing strategy simplified dynamic decision rules by Hermann Simon




Book info:


Author: Hermann Simon
Title: Marketing multiplier and marketing strategy simplified dynamic decision rules
Publisher: Cambridge, Mass.: Alfred P. Sloan School of Management, M.I.T.

Description:

Bibliography: p. 32-35


Contributor: MIT Libraries
Format: txt
Size: 19 kb

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