Moving Picture Exhibitors' Association.

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him that role opposite Dalmores he certainly
ought to be decent enough to return those
letters to me. I wonder if I ought to put in a
good word for him so he'll know that I really
meant to speak to George all the time." Two
or three times she moistened her lips to speak,
then changed her mind.

When Jason finally rose to go George had
agreed to give him a screen test the following
day. A week later the papers announced that
Jason Castle, the Continental actor, would play
opposite Donna Dalmores in the ne.xt George
Delmar production.

Now this came as a complete surprise to
Elsa, who had had a very uncomfortable week.
George had said nothing whatever about the
screen test and she thought it wiser not to ask
him about it. Nor had she heard from Jason.
She interpreted his silence as indicating that
he meant to do nothing further about the
letters. However, when George announced
that the company was going to the mountains
on location she felt considerably reUexed. His
absence would gi\'e her a chance to get hold of
herself.

So she bought some smart new clothes
which did a great deal toward restoring her
self-confidence, found a new masseuse who was
really a wonder, went on a lamb chop and pine-
apple diet, and by the time George returned
she felt better able to cope with the situation.

CO' much so that when he came in to kiss her
'-'goodnight on his first evening at home she
was able to say quite naturally:

"By the way, how did your new leading man
turn out?"

"Splendid, my dear. I consider him one of
my greatest discoveries."

Elsa mentally patted herself on the back.
Funny how absolutely blind men were — -par-
ticularly husbands.

"He should go far, that boy. He works in a
rather unique way."

Elsa mentally added: "A}id how!"

"In fact, my dear, I feel so indebted to you
for introducing him to me that I brought you
a Uttle gift as evidence of my appreciation."

"Oh, George, you arc a darling." Elsa
sUpped her arms about his neck and kissed him
lightly on the cheek. She hoped it was those
emerald earrings she had been wanting.

"It's somewhat chfferent from my former
gifts." He paused for a second, then added:
"But I hope it may prove even more valuable
to you." Something about the way he was
looking at her caused Elsa to feel oddly self-
conscious.

He took from his pocket a tiny key and
handed it to Elsa.

""T TOOK a safety deposit bo.x for you at the
-'■ bank today. This is the key."

She took it, puzzled. A safely deposit box.
What use could she have for one. Her jewels
were well insured. She had nothing else of
value. She knew that some women went in
for bonds, but she never had.

"But, George — " she began.

"Yes, I know, my dear. You're wondering
what you will keep in it." He handed her a
small oblong package which he took from his
inside pocket. "There are only two places
where this will be absolutely safe. One is in a
safety bo.x." His eyes twinkled with an oddly
amused smile. "Good night, my dear — and
sweet dreams."

Before Elsa could open the package he had
left the room, closing the door softly behind
him.

Still puzzled, she ripped the covering from
the package, and a crimson flush mounted her
cheeks. Instantly she knew that the other
safe place for such a package was the fire.
Impulsively she flung it where the fire was
hottest. A flare shot up, revealing for one
second a fragment on which was written
" . . . . always be — my necessity." A slender
flame curled over it and Elsa breathed a sigh
of reUef as it dropped into black ash.



Every advertisement In PHOTOPLAY JIAGAZIXE is guaranteed.



Photoplay Magazine — Advertising Section



Ten Years Ago in Photoplay



REACHING into the grab-bag of mem-
ories of ten summers ago — wlien you
and I were younger, Maggie.
Here's a quaint little paragraph from the
issue for July. iyi9:

"A new dramatic star is promised by George
Loane Tucker when his independent produc-
tion, 'The Miracle Man,' is produced. She is
Betty Compson, long an ornament to Christie
comedies."

Well, there's one we and George didn't go
wrong on!









.xfl^^^riUilHHl ■^- -''^^1




■1
i


133BH|B^^^>



Betty Compson and hat. She
looked like this in her Christie
comedy days, just before bloom-
ing into stardom in 1919 in "The
Miracle Man"

MARY PICKFORD has just had a birth-
day — her Hventy-fifth.
All the poor little tike got was a few dia-
monds and emeralds, a mink coat and a saddle
horse. And Mother Smith threw her a big
birthday dinner, and Mary blew out all the
candles. And she's just about to appear on
the screen in "Daddy Long Legs" and be just
toocunnin' for anything!

SAY — just how mildewed are we, any-
way? Here's a bit that says, "Florence
Yidor long a Lasky favorite, is coming



back under the direction of her husband,
King Vidor."

I don't believe it. Hortense, just have a
good look for a gray hair on this dizzy head,
will you?

•"PHIS is a big month for us — the lilms are
-'■ making history, as fast as the cranks can
grind.

"We feature "Broken Blossoms" in story
form — that master-picture by Old Fox Grif-
fith that set Barthelmess for "Tol'able David"
and gave Lil Gish another beating. Look —
Donald Crisp is dragging her by the hair —
Iiere she is dying in the garret, with Chinky
Dick bending over her.

.And just beyond the horizon is "The Miracle
Man," maker of Meighan and Compson and
Chaney.

A PRETTY photo of PauUne Starke before
-' »• she found IT. Remember what a blank
she was then? . . . Jack Holt with all his
hair. . . . Mary Thurman, just out of bathing
suits at Sennett, coyly showing two inches of
ankle to the camera. . . . Norma Talmadge's
new picture is "Nancy Lee," and Conway
Tearle is her leading man. ... A pitiful story
headed "Where is Mac Marsh?" It seems the
little girl has retired for a spell.

npEN years ago this month one of the \'ery
^ first "Do you remember when?" stories
appeared in connection with lihns.

COMMODORE BLACKTON has written
us a piece on the old Vitagraph gang. I
\i ish you could all see some of these pictures
■vc print!

"The Big Four" — John Bunny, Kate Price,
ITora Finch, Hughie Mack. Here are
I illian ("Dimples") Walker and Florence
Lawrence. And dear old Charles Kent, long
dead, and William Shea, too. Leo Delaney
(a nice leading man) and the beloved Florence
Turner in a scene from " A Tale of Two Cities."
And a shot from the first "Uncle Tom," with
Link- Eva dying just as dead as she did when
Universal paid nearly a million for the pri\'i-
lege not long ago. Naomi Childers, Zena
Keefe, Rosemary Theby, Rose Tapley, Julia
Swayne Gordon — Hortense, a clean hankie and
the smelling salts, please.

GLORIA SW ANSON'S new one is "For
Better, for Worse," and our learned Julian
Johnson says it is for the better. Elliott Dex-
ter, Tom Forman, Theodore Roberts, Wanda
Hawley, Ray Hatton — all that grand old
gang. . . . Gerry Farrar and Milton Sills have
just appeared in "The Stronger Vow," and
Johnson is very sweet about it all. . . .Whoa!
Man the lifeboats ! May Allison is stranded on
a desert island in "The Island of Intrigue."
Jack Mower to the rescue! . . . -And Pauline
Frederick is playing another of those double
roles she specializes in.

BUSYBODY, ROCHESTER— Checking up
again, you old thing! Pauline Frederick
is about 33. Alice Brady is in her middle
twenties. Bert Lytell is about 30. Norma
Talmadge is about 22.

No — .Antonio Moreno is NOT engaged to
anyone!



A reprint of the first set of pictures in Photoplay's Cut
Picture Puzzle Contest 'will be sent free to anyone on
request. A postcard will bring thetn and a copy of the
complete rules. Address Cut Picture Puzzle Contest,
Photoplay Magazine, 750 N.Michigan Ave., Chicago, 111.




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130



Photoplay Magazine — Advertising Section



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Photoplay's $5,000

Cut Puzzle Contest



Girls' Problems



CONTINUED FROM PAGE 14 ]



eye. Perhaps you would have made a
tragedy of this dissimilarity of coloring. But
not Colleen. Her Irish sense of humor and her
good common sense came to the rescue. When
people spoke about her eyes she made some
comic, amusing answer. She couldn't change
them, but she could laugh at them.

And now she wouldn't change, even if she
could. Her eyes are one of her greatest assets
— perhaps it is the oddity of coloring that
makes them photograph so "electrically,"
that makes her Colleen Moore of the un-
forgettable eyes — different from anyone else.

And for the girl who is large-boned and
somewhat tall, whose hands and feet are cor-
respondingly large and whose neck is some-
what long, what better example of overcome
difficulties is there than Greta Garbo? She has
turned awkwardness into a rare and unusual
charm, and who thinks of her ever as a big-
boned, tall girl with oversize hands and feet?
The glamorous Greta makes us all forget mere
physical qualities. But I doubt very much
if she could have achieved this without con-
scious effort on her part.

ZaSu Pitts isn't the prettiest girl on the
screen. But she has one of the most expressive
faces to be seen. And she is thought by many,
many people to have the most expressive
hands. I heard a popular leading man say one
day that he would rather watch the play of
expression in ZaSu's hands than the most
beautiful face in Hollywood! Extravagant
praise, but it proves that personality just must
oiil, and that facial beauty is not the only
beauty that attracts.

Baclanova has a mole on her cheek, right
near her nose. It's part of the Baclanova
allure and charm. But Jessica S. ^\Tites me
that a small mole on her face is turning what
has every reason to be a blessed and happy
girlhood into a veritable tragedy — she can't
forget that mole a minute and she spends
most of her time tr>'ing to cover it up with
creams and powders. And yet Baclanova, who
could easily disguise her mole with makeup
judiciously applied, knows it for the dis-
tinguishing mark that it is and flaunts it
proudly before the all-seeing ej'e of the camera.

There isn't any moral to tids. Except the
age-old one of making the best of it and for-
getting the rest of it. If there are any ques-
tions of this kind which are troubling you,
write to me, stating your problem as clearly
and briefly as you can, and perhaps I can help
\'ou. There are simple methods of temporarily
removing superfluous hair from arms and legs
and rendering it less conspicuous on the face;
there are colors and Unes that modify the lines
of one's figure and make for grace and chic.
Watch the many helpful articles which are
appearing constantly in Photoplay — articles
that tell you how to dress your hair becoming-
ly; how to apply cosmetics to the best ad-
vantage; and, best of all, how to achieve beauty
that is more than skin deep.

Peggy L.:

You are the same type as Viola Dana, who
is just 4 feet, 11 inches. Yes, you are one of the
lucky "in-betweens." You should have no
trouble in dressing to accentuate your good
points, if you follow the ad\'ice contained in
the color article which appeared in the May
Photoplay.

Therese:

It is true that certain perfumes suit certain
t>'pes. For instance, a small, piquant bru-
nette would not use the same odor affected by
a tall, languid blonde. There are hea\'y, exotic
perfumes and faint delicate odors, subtle per-
fumes and the more ob\'ious ones. It is only
by trying a variety that each girl discovers the
one scent that best e.xpresses her personality.



Many perfumers make up small sample bottles
which may be obtained free of charge or for a
small sum, so that you need not buy expensi\'e
perfumes without l^rst testing them.

Faye K.:

It is all very well to be abrupt and superior
in manner if you are willing to run the risk of
social isolation. But as long as you care what
people think of j'ou and are eager to be liked,
you will have to learn to be more gracious. A
good disposition and a friendly manner are
great aids to popularity.

Nancy S. :

Your letter realh' requires a personal reply,
but you did not enclose a self-addressed en-
velope. You are in a difficult position and you
must be careful to act so that you will have
nothing for which to reproach yourself later.
Don't do anything that wiU cause your self-
respect to suffer. If )'ou bring unhappiness to
others you are not apt to remain happy your-
self.

LiBBY B.:

Many young girls develop quickh- and are
made unhappy by the problem of a large bust.
In a few j^ears }-our form will become more
symmetrical and what seems like an affliction
to you now is really the foundation of a lovely,
womanly figure. What if you can't wear the
tight httle sweaters and broad, high belts that
smaller girls affect? You can be pleasingly
different from the rest and wear soft blouses of
non-clinging materials and trim little skirts
that bring out slimness in the hips. Wear
three-quarter or full length coats in preference
to short jackets. Wide collars in certain
shapes decrease the apparent size of the bust,
but the wTong shape collar adds to it. Diagonal
lines of trimming across the front and flat
frills skillfully crossed also give length and
slimness.

Peggy:

I am afraid that a boy who is jealous and
mean enough to talk against a girl to her
friends would not be a desirable person to
cultivate. Probably every time you and he
would disagree he would let his temper and his
tongue run away \v\ih him. It wouldn't
matter then how sorry he Was afterward — the
mischief would be done, and you would find
it increasingly hard to forgive him. If you
decide to take one more chance because you
believe in the sincerity of his apology, make it
clear that a repetition of such conduct will
arbitrarily end your friendship for all time.

Frances :

I think you are just a bit conceited and I
am afraid the boy you write about has the
same impression. He probably thinks you are
too sure of yourself, and of him, and he wants to
teach you a lesson. Better not act the coquette
with him again, but be your natural self, .\fter
all, that is what attracted him in the first place.
.•\nd don't let your feelings run away with you
and faU in love until you know more about him.
I don't think you need be ashamed of your
home because it is poorly furnished. No man
worth knowing will give that a thought.

Wallflower:

It is perfectly proper for you to be friendly
to the boys in j'our classes, especially the ones
that seem a little bashful. Only be careful not
to give the impression that you are forcing your
attentions or that you want imitations. Those
will follow as a matter of course if the boy en-
joys your company. Be sweet and friendly to
everyone, and the attention and companion-
ship of boys will come to you naturally and
^vithout any special effort on your part.



Eyery ndrertlsement in PHOTOPLAY MAGAZINE Is guaranteed.



Photoplay Magazine — Advertising Section



Do You Drink
Enough Water?

[ CONTINUED FROM PAGE 69 ]



fluids you drink, from the water contained in
solid food, and from that produced by the
chemical reaction of life. Just as your body
is about two-thirds water so do all solid foods
contain water. The ordinary mi.\ed diet may
provide as much as a quart a [day. Many
foodstuffs are naturally soluble in water. The
processes of digestion render many soluble
which are otherwise dissolved with difficulty.

Opinions differ as to how much water
should be taken with a meal. Some doctors
advise as little as possible, others copious
draughts. All agree that food should be prop-
erly chewed and not sluiced down with great
swigs.

In my opinion there are very few people
drinking enough water. A good plan to follow
is to drink a pint of hot water in the morning,
soon after you arise. Drink a glass of water
before and after each meal and a glass be-
tween meals. At bedtime one may drink
another pint of water. Such a plan will
assure you of adequate fluid for your body
needs and the thorough sluicing of your sewage
system every day with resultant increase in
your personal well-being. The waste products
of hfe which in a concentrated form are irri-
tating to the kidneys are thus diluted and more
easily eliminated.

Consider the case of a diabetic. Two of the
outstanding symptoms of this grave malady
are raging thirst and frequent and copious




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the face of Laura La Plante



3^



11



Ward

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^Tttiss Ward
Writes:




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during the $5000.00 Cut Picture Puzzle Contest we

are making a special six month rate of"

{See page 58 for full particulars
regarding Contest)

This special offer is made to avoid
disappointment. So many of our

readers complained last year because the newsstands were
sold out and in many instances we were unable to supply
back copies. If you haven't a copy of June Photoplay, the
coupon below will bring you a reprint of the set of cut pictures
which appeared in that number. Or, your subscription today
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132



Photoplay Magazine — Advertising Section




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urination. The body demands a tremendous
amount of water to Iceep the sugar which is
piling up in the blood stream in solution.
The resulting huge water intake causes the
tremendous output by the kidneys, carrying
away sugar in solution.

Medical researches for some time past have
been trying to determine the role of water in
regard to the heat regulation of the body.
Physiologists have thought that there was a
heat regulating center in the brain, but such a
center has never been definitely located. There
is increasing eN-idence, however, that the
maintenance of a normal body temperature,
not only in health but in disease, is intimately
associated with an adequate supply of water.

THE body maintains a fairly constant tem-
perature under normal conditions. Heat
elimination is equal to the heat production,
the body losing heat in two ways, by contact
and by the evaporation of water. The body
loses heat when it comes in contact with sub-
stances cooler than itself, such as the clothing,
tepid baths and the air which we breathe.
When we are moderately active about seventy-
fiA'e per cent of the heat of the body is lost in
this manner. The body changes water to
water vapor at the body temperature, giving
up, at the same time, a large amount of heat.
The air which we breathe is saturated -nith
water vapor, and as the bodily actiN-ity is in-
creased, there is a consequent increase in
number and depth of our inhalations and ex-
pirations, more water vapor being given off
and more heat being lost. In fact the evapora-
tion of perspiration causes the body to lose
heat. Even though invisible to the eye, we
are perspiring at all times. This perspiration
evaporates and the body is cool. If one is
perspiring profusely and is subjected to a
draft of air, increasing the rate of evaporation,
too much heat is lost too rapidly. This is the
reason that the pitcher on the baseball team,
even on a sweltering midsummer day, puts a
heavy sweater on his throwing arm at the
close of an inning; that football players are
swathed in blankets between plajing periods;
that race horses are covered with blankets
after they have been sent through their paces
on the track, and "cooled" by being walked
about slowiy by grooms until they are no
longer wet with sweat.

If you earn your daily bread by the sweat
of your brow, you know the need of copious
amounts of water to drink. The water boy is
just as essential to the section gang as the tool
box. The endless journeys of the laborers to
the water bucket in hot weather are not an ex-
cuse to loaf, as many foremen erroneously
believe.

If you intend to drive your automobile into
the mountains or across the desert you always
fill the radiator to the brim before you start
the journey. This same principle is entirely
applicable to your body.

THE rate at which water evaporates from the
body depends not only upon the amount of
heat produced by the body but upon the rela-
ti\'e humidity of the atmosphere. The warm-
er the air, the more water vapor it can contain.
If the air is saturated with water vapor, the
humidity is high and both humans and
beasts suffer because the evaporation of water
from the body surfaces is seriously interfered
with. When the humidity is high, in order to
avoid serious consequences, it is necessary to
limit heat production by eating lightly and by
avoiding all unnecessary work. Although the
sale of ice cream mounts during a hot spell, it
is a poor food for summer because of its high
fat content; sherbet and iced fruit juice drinks
being much more efficacious.

In disease, when the body is exhibiting an
elevated temperature, fluids must be forced
because the toxins or poisons produced by the
disease bind w^ater so firmly to the body cells
that the loss of heat by evaporation is cut down.



Online LibraryMoving Picture Exhibitors' AssociationPhotoplay (Volume 36 – 37 (Jul. - Dec. 1929)) → online text (page 22 of 145)