Moving Picture Exhibitors' Association.

Photoplay (Volume 36 – 37 (Jul. - Dec. 1929)) online

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heaped with diced chicken and raw tomato.

This is Joan's reducing dish, and many
lovely ladies are going for it to tone down the
contours.

And if you don't think it works, know that
Joan, after a diet of this stuff, now wants to




And, looking above, you all

know who this is. It's Richard

Barthelmess, exchanging a

dirty look with the villain



At your right is an imitation

that should bring young Doug

a sharp reprimand from the

senior Fairbanks



get back four or five pounds, and is not above
dallying with a few spuds these days.

\X7"RITING of theme songs is be-
» " coming one of Hollywood's
greatest industries. Every picture
has its theme melody, and songs are
turned out at the various studios
about as rapidly as new-bom
flivvers. Tunes are growing scarce,
with about everything in use from
Handel's "Messiah" to "London
Bridge Is Falling Down."

A good title was suggested for a
theme song to the new John Barry-
more picture, "General Crack," in
production at Warner Brothers:

"You may show your whole face
to some other girl but you're only a
profile to me."

/^\E of the most unusual, and at the same
^-^time the most painful, accidents that have
occurred to a film player happened re-
cently to Charles IMorton, Fox star. He was
playing hand ball, when the ball hit his eye,
laying it entirely out upon the cheek. Because
he had expert medical attention instantly, he
w ill not lose the sight of the eye, but the acci-
dent has been a source of great worry to his
friends. | pi.e.\se turn to page 92 1




Photoplay Magazine — Adn-ertising Section



91



n



c



c



Mrs. Howard ^.handler ^hristys

exquisilely fended hands have been painfed many fimes . .



"It does Hatter iJie linger tips
tne new
Gutex Liquid Polisn,
she says

Her fair, exquisitely shaped hands
are famous among artists.

She has been painted many, many
times — a great Italian sculptor has
immortalized her

"As for myself," says her dis-
tinguished husband Howard Chand-
ler Christy, "I have forgotten how
many times I have painted and
drawn those beautiful hands."

Her slender, sensitive hands are
a true index to Mrs. Christy.

She is the constant inspiring
companion of her famous husband.
Twice she has been a house-guest at
the White House when he painted
the portraits of two successive
presidents. The court circles of Italy
feted her while Howard Chandler
Christy was painting the great
leader of the Fascisti.




Stdrl using the delightful neiv Ciilex
Liquid Polish today. You will love the
flattering brilliance it gives your nails! A
generous size bottle of unperjumed Cutex
Liquid Polish or Re?nover costs only JJ^.
In convenient sets you will Jind the new
Perfumed Polish and Remover together
60^, or the unperfumed Polish and Re-
mover together 50(i. The other famous
Cutex preparations J^i.. Norlham Warren,
New York, London, Paris.




/ViRS. CHRISTY in one of fhe gowns she wore the last lime she
visited at the White House. The beauty of her almond nails is
shown in the photograph at the left. The three simple steps ot
Mrs. Christy's manicure are — FIRST, the Cutex Cuticle Remover
to remove dead cuticle, to whiten the nail tips, soften and shape
the cuticle, bringing out half moons — SECOND, the Polish Remover
to remove the old polish, followed by the flattering perfumed
Cutex Liquid Polish that sparkles undimmed for a week — THIRD,
the Cutex Cuticle Cream or Cuticle Oil applied around the
cuticle to keep It soft and under the nail tip to keep it smooth.



Everywhere she goes she carries
with her an atmosphere of ex-
quisiteness.

"The new Cutex Liquid Pol-
ish is so flattering," Mrs. Christy
says with charming candor. "I
am delighted with the brilliance
it gives my nails.

"I am very careful about my
hands— I know they are one of
my best points. So I am faith-
ful to my Cutex.

" Before I use the new Liquid
Polish I always soften and shape
the cuticle and whiten the nail
tips with Cuticle Remover.

"Then the Liquid Polish which
lasts days and days by the way.
After that a bit of the Cuticle
Cream or Oil to feed the cuticle
and my hands can meet even my
husband's critical artist's eye."

Keeping one's nails as well
groomed as Mrs. Christy's is
simple with the new Cutex Liquid
Polish for it requires only a few
minutes each week. Cutex Liquid
Polish is on sale at toilet goods
counters everywhere! A generous
size bottle costs only jfj!!



This is the latest drawing by Howard
Chandler Christy of his wife's famous
hands. "I am very proud of Mrs.
Christy's hands— they are as lovely as
any I have seen in my wide artistic ex-
perience," says the celebrated painter.




7- — i|M.tJ\li*ii




SPECUL INTRODUCTORY OFFER— I2ci



I enclose \lt for the Cutex Manicure Set containing
sufficient preparations lor six complete manicures.
(In Canada, address P. O. Box 2054, Montreal.)

NoRTHAM WaRREX

Dcpt. 9Q-8. 191 Hudson Street, New York, N. Y.



When you write to advertisers please mention riIOTOPL.\Y MAGAZIXE.



Gossip of All the Studios



I CONTINUED FROM PAGE 90 1




Not a movie mob scene but a glimpse of a typical Holly-
wood first night, the premiere of "The Black Watch"
at the Carthay Circle. When the celebrities troupe
down the aisle, the tourists on the side-lines get the
thrill of their lives



HOLLYW'OOD is full of ghosts, these days. _
Lured by the promise of the stage, movie veterans who long ago
deserted the camera for the stage are back in the studios, and every
studio restaurant is alive with memories.

Crane \\'ilbur is back at Metro-Goldwyn — Wilbur, who years ago
was a Ivubin leading man and made love to Ormi Hawley in a big way.
He looks fine, is writing dialogue and doing direction, and may act.
Willard Mack is on the same lot, writing, directing and playing.

And along with the old timers, there are little girls from the New York
stage who are trying their luck at talkies.

One big-eyed child named Zita Johann was a tremendous New York
success in an ill-fated play called "Machinal." M.-G.-
M. signed her, and now a shy little stranger in a new and
busy world, she wanders about the studio in a daze.
She is actually so timorous in Hollywood that she
doesn't even want to go into the bustling studio com-
missary alone.

I've dined with Rciiec Adoree

And gabbed willi Lila I.cc —
I've interviewed Aniln Page

And stared at Garbo free —
O Death, where is thy sting-a-ling,

O Grave, thy victory?

OVER a jug of orange juice, the other day, talk fell
on which was the easier market for somebody with
something to sell — men or women.

After the story of the great purchase of Director
Gregory La Cava, the masculine gender was elected
without one " nay."

One night La Cava came
bounding home to the little
woman full of enthusiasm and
a bundle.

"Look!" he cried, unwrap-
ping the big parcel. "Every
morning we can clean our teeth
thoroughly ! How much better
than the old family tooth-
brush!"

The package contained a full-
sized dental engine, with all the
little gadgets and brushes thai



go with that horrible operation known as

cleaning the teeth. And he had paid plenty.

Mrs. La Cava's comments have not been

preserved for posterity, and a shame it is, too!

nrHAT 831,000 verdict that Jetta Goudal
■*■ won in her famous breach-of-contract suit
against Cecil De Mille is turning out to be a
rubber band that has snapped back and hit
her on the nose.

Jetta won both a moral and a financial
victory against her former boss.

But Hollywood's moguls have a droll but
effective way of turning on the screws when
their power is successfully challenged, and
now La Belle Goudal finds herself out of luck
in the studios. She has no work and there is
no particular prospect of her getting any.

So the e.\otic looking Goudal, a vision in
her original clothes and picture hat, drives
about Hollywood in her mighty car, and talks
of a long trip to the Orient, and perhaps aU
the way around the world.

It was a battle that Jetta won only to lose.
And producers and elephants never forget.

TACK 'WARNER, the producer, now qual-

J ifies as a detective.

One night he was working late at the studio

when there came a tap at his window.

Answering the knock, he sa\\' a shabby young

man who gave him a terrible story of hard
luck.

Jack good-naturedly told him to come
back ne.xt mornirvg and go to work in the
property department. The man was
assigned | i>le.\se turn to p.age 96 ]



A siren at the sirens.
Josephine Dunn plays
the "siren organ" used
by Universal to give
honk and rattle effects
for street noises. All
types of noise devices
are mounted together
and operated by an
organ keyboard




International Newsrcel



92



Photoplay Magazine — Advertising Section



93



Still lovelj looking



3.t CC3.




but suddenlu his Lnle/Tst was (^one^;



/



You can never tell when a temporary
deodorant will cease to protect you..




Odorono Regular Strength
(ruby colored) keeps the
underarm dry and smooth
with two applications a
week, used the last thing
at night. Pat on freely. Do
not rub In. Allow plenty of
time to dry.



The new Odorono No. 3
Mild (colorless) — for sensi-
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use. Use daily or everyother
day. Night or morning.
Pat on freely. Allow plenty
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TJETTY knew she was glorious looking
-'-' as he drove her to town for a day of
shopping. He'd been so eager for her
promise to tea with him!

And now at tea time — some unaccount-
able thing had happened. He was no
longer enthusiastic. What could it be?

If someone had only told her that "you
can never tell when a temporary deodorant
will cease to protect you!" Only by the
regular use of Odorono, which was de-
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protection.

Why Odorono Gives You

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It is in the closed-in portions of the

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New 10^ Offer.- Mall coupon and 10< for the
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Creme Odorono. (If you Jive in Canada, address P. O.
Box 2054, Montreal.)

The Odorono Company. Inc., Dept. G-8. i^l Hudson
Street, New York, N. V.




Photoplay Magazine — Advertising Section



Brickbats and Bouquets



Q)Lp intothix
bcdutij powder

If you want to know the
meaning of "face powder
satisfaction" dip into
Plough's Black and White
Face^ Powder and fluff it
over your skin. Note how
velvety soft it is— how
closely it clings — how per-
fectly it blends in texture
and tint— ho w soothing and
pleasing it feels! Then look
into your mirror. What a
revelation! Gone are all
imperfections, every trace
of coarseness and sallow-
ness! And in their place is
radiant, youthful beauty.
All dealers sell the two
sizes at popular prices.




BLACK^WHITE
^ac& 3^oivd&r



[ CONTINUED FROM PAGE 10 ]



J^fnii/jfi.Jnc.



New VOP,K- MtMJ'HI/^- /^AN FP.ANJCIXCO



ture, "The Canary Murder Case," and would
like to quote to you a few words that he wrote.
"When you see Louise Brooks hold up her
admirers as the Canary, you are really hearing
ilarsaret Livingston's voice." Some jolt it
was to me, because it means that if our fa\orite
hasn't a good \-oice a double will be used, and
we will be led to think it is the voice of our
favorite. It is not fair to deceive us in such a
way.

Am I right — fans? I don't care if the \'oice
is not the best that can be produced; as long
as it belongs to the right person, I'll be
satisfied.

I have just heard Clara Bow's voice in "The
Wild Party," and I think it belongs to someone
else. I hope I am wrong.

Lucille Span-kuch.

Bakersfield, Calif.

I may be a little late mth my opinion of the
talkies, but I certainly enjoy a talkie as much
as I do a play on the legitimate stage.

I would dislike \-ery much to think that
adopting the talkies altogether would mean
the loss of such players as Nils .\sther, Greta
Garbo and several others, but I think voice
doubling is perfectly all right.

In ""The Canary Murder Case," Louise
Brooks did not do her own talking, but it cer-
tainly did not spoil the picture.

M.\UDE Cross.

A Little Difference of Opinion

Atlanta, Ga.

Here's to Mary Pickford — a great actress.

When I learned that "Coquette" was to be a
sound picture, I xvas afraid the talking «-ould
be exaggerated and overdone, as it usually is
on the stage when the scenes are laid in the
South. To us, born and raised in the South,
the usual talkie sounds just a little bit stagey,
but, in "Coquette" the dialogue sounded so
perfectly natural it was hard to belie\e that all
the actors were not Southern people. I was
proud of the picture, for it's a true interpreta-
tion of the Southern voice. I congratulate
CN-eryone who had anything to do with the
making of "Coquette."

IM.WE HiGDOX.

Richmond, Va.

Hollywood, the Athens of today, does more
to educate the people than any other medium.
But sometimes the cast or the director misses
in the representation of life.

My home is down where the South begins,
therefore my ears are accustomed to the
Southerner's way of talking. Surely Miss
Pickford and the supporting cast do not think
that we Southerners say "sho" for sure, and
"luv" for love. In spite of this defect I think
that the fine acting in this picture deserves
loud applause.

Milton Hutchinson.

The Universal Companion

Salem, Ore.

What would we do without the movies?
Coming to a strange town, across the continent
from everything I had known, there were
several weeks before I had a soul e\'en to talk
with, much less a companion. It seemed to
me I would have died of loneliness except for
the movies.

Going to see my favorite stars was just like
meeting old friends.

Sound effects do add to a picture, but I can't
get up much enthusiasm for the all-talking
lilms. The action is slowed up too much by a
lot of unnecessary noise. But it was a re\'ela-
tion to hear Gary Cooper speak in "The Shop-
worn Angel." He has the most attracti\e



voice I've encountered in the talkies. And
when he "emoted" I couldn't control a fugitive
tear.

Sylvia L. Peters.

A Boy Speaks Up

X"ew York City.

A boy is never looked upon as a possessor of
any knowledge at all. His opinions are never
listened to, and his ideas are always cast out.
At a family discussion , if he just opens his mouth,
he is immediately "shut up" and sent to bed.

But w-hen it comes to movies — a boy's bread
and meat — no mere grown-up can put anything
over him. A boy doesn't exactly care for John
Gilbert and Ronald Coknan. They make love
too much, and their pictures are, on the whole,
too dry. But he loves stars like Victor McLag-
len, George O'Brien and Gary Cooper. They
are the real men — the giants of the movies.
Their great build and powerful muscles fasci-
nate him. Doug Fairljanks and Lon Chaney
give him his thrills and chills. It's always a
treat to see their pictures. For fun, it's
William Haines, Stan Laurel and Charlie Chase
who hand him his laughs. He thinks they're
greater than great.

Of all the girls in the movies, Clara Bow
takes his heart, and Mary Pickford picks
second place. The rest are all right — some-
times.

These are all his thought^ of the movies. I
know — for I am a boy.

Herbert Pelkisson.

Some Thoughts on Husbands

Waxahachie, Texas.

Here is a whole armful of bouquets for Lewis
Stone! He is the best representative on the
screen of a husband in real life. So neglectful
of his wife in the picture "Wild Orchids," giv-
ing her a little peck of a kiss and going to sleep
at the most romantic moment.

Men may be John Gilberts before they are
married, but most of them are Lewis Stones
after they are married.

ilay Lewis Stone long remain in the pic-
tures!

HoRTENSE Greene.

Constructive Criticism

Los Angeles, CaUf,
When one goes to a silent photoplay, how-
e\'er loud the music is or however much the
people around are making audible remarks, at
least one can read the titles. There is in the
talking films a tendency in some pictures for
the unseen orchestra to play too loudly while
dialogue is being spoken, and unless this is
carefully watched by the producers it is going
to utterly spoil the talkies. Just recently I
saw a splendid picture called "The Leather-
neck," with those sterling players, William
Boyd, Alan Hale and Robert Armstrong, and
the orchestra played so loudly in many places
that I could only with the greatest difliculty
hear what was said, and I missed some of it.
It made me verj' annoyed as it spoiled the fine
picture. This is such a serious fault that I hope
producers will be warned and take steps to
carefully watch this important matter; other-
wise, however good their picture may be, it
will be spoiled. And I may add that I have
excellent hearing, so to those who are not so
blessed it would be still worse.

Ernest R. Wild.

A Successor to Rudy?

Buffalo, N. Y.
I ha\e been an ardent movie fan for years

1 PLEASE TURN TO PAGE 103 ]



Every adrerlisement in PHOTOPLAT MAGAZINE Is guaranteed.



Photoplay Magazine— Advertising Section



95



"At Home after
September 1st—**



Each year thousands upon thousands of those neat,
white envelopes lind their way through the mails. You
know what they are before you open them ... an inner
envelope, and a trim card — "Mr. and Mrs. So-and-so
announce the marriage of their daughter" — and another
card — "At home after September ist, at loi Moonlight
Avenue."

Everv one means a new home initiated, a new familv
begun ... a new set of problems faced by "two-who-



are-one."



They've many a question to settle, and many a thing
to buy. Furniture, kitchenware, linen and china — sil-
verware, cereals, meat and potatoes . . . Familiar
names will pass their lips as they buy — easily, naturally.
Advertised products, quality merchandise . . . reliable
. . . dependable. They've known them all their lives.
But now they'll begin to read the advertisements in ear-
nest — comparing values, budgeting expenses, choosing
this, rejecting that, reserving the other till hubby gets his
raise. They'll manage all right — with the advertise-
ments to help them.

Make it a habit to read the advertisements regularly.
The days of helter-skelter selection and blindfolded buy-
ing are over. For the sake of time, economy and conven-
ience, have your mind made up when you start out to buy.



Regular reading of the advertisements is one of the
essentials of good housekeeping.



When jou write to advertisers please mention PHOTOPLAY MAGAZINE.




Photoplay Magazine — Advertising Section



handy coynpanion

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sumrmr . . .

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Gossip of All the Studios



[ CONTINUED FROM PAGE 92 ]



to the Dolores Costello set and the same night
Miss Costello missed a S5,000 brooch. The
thief could not be found.

Ten days later Mr. Warner was driving
home late at night, when his lights flashed on
a man standing under a pepper tree. In a
second, the executive jammed on the brakes.

"Want a ride?" he called genially, carefully
keeping his face in shadow.

All unsuspecting, the quarry stepped into
the car. Whereupon Mr. Warner drove straight
to the police station and confounded the officers
with the sight of the xery man they had been
trailing so unsuccessfully.

ARTHUR CAESAR, Broadway
wit now writing for moom-
pitchers and who runs a sort of
Hollywood embassy for lonely Man-
hattanites in our midst, comes forth
with this month's smart crack:

"If there's a theme song in heaven
it must be 'AU God's Chilluns Got
Options.' "

A NOTHER matrimonial mistake that we

••■■are sorry to disclose.

Those of you who ha\e watched the sunny
smile of Douglas McLean on the screen will be
sorry to learn that sometimes there is anguish
back of it. We know this must be so, for he is
separated from liis charming wife. Faith Cole
McLean.

The McLeans have been married thirteen
years and were listed among that small num-
ber of "ideal couples," so we experienced a dis-
tinct shock when the information reached us
that the McLeans were separating, though no
divorce proceedings have been started.

DURING the week which preceded the
Motion Picture .Academy's awards, all
those who entered the M.-G.-M. commissary



crossed themselves, salaamed, or otherwise did
obeisance, according to their lights, before a
holy shrine. That shrine consisted of a black
table on which stood in splendor the co\eted
gold statuette. A celluloid cover protected it
from the itching fingers of directors, actors and
writers.

Above it a sign bore the legend, "To
be awarded as recognition for the most as-
tounding contribution to motion pictures."

Came the day when the astounded wor-
shippers found that their shrine had vamoosed
— and in its place hung a life-size (believe it or
not) picture of that leviathan of title-wTiters,
Joe Farnham.

The legend now read, "To Joe Farnham for
title-writing." Many habituees of the com-
missary took their luncheon at the drugstore
across the street.



ESTELLE TAYLOR'S friends are



always
■'delighted when she entertains, as it means
something unusual is in store. At a recent
luncheon, Estelle gave all the girls big, beauti-
ful evening handkerchiefs, concealed in the
cream puflfs which were served for dessert.

The laugh came when we observed the ex-
citement among the servants. It seems they
had planned to give the prettiest handkerchief
to Estelle, but the guest next to Estelle re-
ceived a very small cream puff, and Estelle in-
sisted upon exchange, thereby causing panic
among the servants when they discovered their
ruse had not worked.

AT this same luncheon, fortunes
were told by opening the little
Chinese cakes that contain printed
slips. Estelle's read: "You have a
secret rival." Her quick comment
was, "The only trouble about this
is that the word secret might have
been omitted."




New Orleans, La.

For a good while I have been read-
ing what younger folks thought about
moving pictures, the generation that
has had them all their lives. But
seems like the old folks haven't had
a chance to express themselves.

I am an old man, near seventy-five,
without kith or kin. I don't know
anybody much here in the city except
the folks who stay where I do, and
when I come home at night to the
boarding-house from the library
where I work in the day time, there
isn't much for an old man to do. All
the rest of the folks go out on one
sort of a party or another but they
leave the old man to take care of
himself. And I get pretty lonesome
sometimes.

But there's one place I can lose
myself and my loneliness and that's
in a good picture. I feel that I speak
for all the old, lonesome people in
this city and elsewhere when I thank
the producers and directors and

Brery advertisement In PHOTOPLAY MAGAZINE la guaranteed.



actors who have provided amuse-
ment and entertainment for us.

I have seen hundreds of pictures,



Online LibraryMoving Picture Exhibitors' AssociationPhotoplay (Volume 36 – 37 (Jul. - Dec. 1929)) → online text (page 36 of 145)