Moving Picture Exhibitors' Association.

Photoplay (Volume 36 – 37 (Jul. - Dec. 1929)) online

. (page 38 of 145)
Online LibraryMoving Picture Exhibitors' AssociationPhotoplay (Volume 36 – 37 (Jul. - Dec. 1929)) → online text (page 38 of 145)
Font size
QR-code for this ebook


studio survive, as they always have and will,
whatever their medium. The incompetents
and drones are perisliing, as was inevitable.
The great war has done more to shake out the
wastrels and two-for-a-nickel reputations of
the film world than anything in the history of
Hollywood.

Broadway and Hollywood BoiJevard meet
and 'shake hands, grinning. They have joined
forces, and fight under the same flag.

For when bigger and finer talkies are made,
Broadway and Hollywood, allies, and not
enemies, will make them!



How They Manage
Their Homes

[ CONTINUED FROM PAGE 84 )



famous Joan: A glass of fresh cold water and a
cup of coffee at 6:30 A.M. A cold shower. Then
the long business of professional make-up — and
another cup of coffee. Arrives at the studio at
8 A. M. Lays out all her changes required in
scenes for the day — dresses, coats, hats, shoes,
bags, jewelry, handkerchiefs, gloves, so that
she can jump into them without aid. Fixes
her hair. Arrives on the set at 8 :4.S promptly —
and works till 12 :30 or 1 :00 P. M.

Then that very light lunch — and a telephone
visit with Doug Fairbanks, Jr.

POSSIBLY a new make-up for the afternoon
scenes. Work till 7 P. M. Sees the "rushes"
of the day's work. Enjoys a slow, quiet drive
home and tries to relax. Eats a leisurely
dinner at about 8:15 P.M. "And I never over-
eat," says Joan.

After dinner she removes the studio make-up
and gets into comfortable clothes.

Joan never fails to make the day's entries in
her diary. Joan has kept this diary since long
before she was in pictures. "And I try to be
really frank with myself," she says, "since it
isn't for publication."

Sometimes young Doug may have to work
late — and Joan joins him for dinner, wherever
he is.

As a general rule she tries to go to bed at
10 P. M., takinga warm bath first. No wonder
she made so many towels!

On Sunday her schedule is different. She
rises a little later, and young Doug takes her
to Pickfair. During the autumn and winter
they spend nearly every Sunday with Doug
and Mary at Pickfair. At twilight they all
go down to the United Artists Studio and
take steam baths in the private equipment on
the lot, Joan with Mary in her bungalow, and
young Doug with his dad. They return to
Pickfair for dinner, see a picture run off in tlTe
evening, and Joan goes home and to bed at
10 P. M.

In the summer, however, they go to the
beach, but fifteen minutes away, and lie in
the sun on the sand in their bathing suits.

Incidentally, Joan calls Doug, Sr., her " Uncle
Douglas" — but Mary is not "Aunt Mary."

Joan confided how she came to buy her very
first house two years ago. " You see, I support



"^esh loue/iness

mat c/ia/le/2/fes s/unmei sim.



lOI

1




Wilting weather is no problem to those who know the magic
lasting quality of Vivaudou's toiletries . . . For loveliness of person
— Vivaudou Mavis Talcum. Fragrant — deodorant — it keeps you
immaculately cool and fresh. For loveliness of face — Vivaudou
Mavis Face Powder. ..clings devotedly; in lovely tints. ..Vivaudou
Rouge brings a delicious bloom that is lasting; in glowing tones...
Vivaudou Lipstick in exquisite shades — stays on. ..Be your loveliest
with Vivaudou's charming toiletries. At your favorite beauty counter.



V. VIVAUDOU, Inc.



Paris * New York ' Toronto •■ Chicago ' Los Angeles



\/IVAUI>OXJ



When jou write to advertisers please mention PIIOTOPLAT MAGAZINE.



I02



Photoplay Magazine — Advertising Section




Sweetheart's
Photo

iftakaufiful

biuu:elet

Hollywood Bracelets are ex-
quisite pieces of costume
jewelry with special links in
which photos may be in-
serted. With each bracelet
we give you the photos of
24 favorite movie stars, sized
to fit the links. Or you can
wear snapshots of your
sweetheart, baby, husband,
mother or anyone else's pic-
ture you wish.

The bracelets themselves
come in different styles, fin-
ished in gold or silver plate,
enameled or set with trans-
parent colored stones. They
are priced remarkably
low — 50c to ^2.00. There
are styles to show one, two
or three pictures.

Send for FREE
Illustrated Booklet

Our beautiful free booklet
shows all the different models of
Hollywood Bracelets and the
photos of the 24 movie stars you
get with each bracelet. The book-
let is free. Just fill in the cou-



pon.



COUPON-

Hollywood Novelty Co.,

67 West 44 Street,

New York City.

Please send FREE





my mother and grandmotlier, and so hadn't
saved a penny out of my first two years' salary.
But I saw a wee house that I coveted at
Beverly Hills, and I asked Mr. Mayer to lend
me $6,000 for the down payment and take half
my salary. He arranged it with a bank for me
— and besides that half of my salary, I was
paying S400 a month off the principal and S150
a month interest. I almost went without
proper clothes, I liad to be so stingy. But I
adored the little place and made every stitch of
drapery for it myself. Then I wanted a larger
house, and a friend had built this one — so I
exchanged my equity of 812,000 for the pay-
ment down on this one, which cost $57,.'iOO. I
expect to have it all paid for easily in four
years — and then intend saving up every penny
I earn on that last year of my contract. I paid
cash for all the furniture — so the house is my
only debt." Which means, of course, that the
Cadillac limousine is all paid for, too. Joan
often drives this car herself — but never when
she is tired after a day's work.

Before going upstairs, we must peep into the
kitchen, which Joan says "is my pride and
joy." It is a large one, with green linoleum,
and green outlining the ivory paint. The cook
stove is green and white and all the utensils are
of matching green. Even the jolly looking
colored cook wears a green dress. One large
cupboard is full of pretty dishes and glassware
— a housewife's delight. Drawers are full of
lovely dish towels and every kind of superior
equipment.

\ huge electric ice box occupies a large wall
in the pantry off the kitchen. In this pantry,
too, lives Marmoset, the monkey — the pam-
pered guest of the household, because he be-
longs to young Doug.

JO.-\N calls one's attention to a clever system
for drawing all cooking odors out of the
kitchen up through the ceiling. No aroma of
boiled cabbage can ever pervade her house.

There is also a downstairs bathroom and
dressing room, carried out in the same green
color scheme. The servants' quarters are aboxe
the garage.

Ascending the staircase, the walls are lined
with seventeen charming original Crelade
etchings, brought back by young Doug from



Paris. In the upstairs hall hangs the first pen-
and-ink sketch young Doug ever made — a
hefty prize fighter and a snake.

The guest room is all French 18th Century —
twin beds, hand-painted wooden furniture;
books — set off by an adorable Chinese rug. A
huge closet is filled with Joan's clothes. The
bathroom is in green, and every detaU is car-
ried out exquisitely.

' I HEN we come to a highly masculine room,
•*■ rich, reeking of lordly comfort. A low double
bed, with a velvet spread, bearing the Fair-
banks crest in the center. A dressing table,
with handsome masculine toilet articles spread
upon it. Books — another pen-and-ink drawing
by young Doug in the Dore manner, entitled
" Chaos " — a lovely pastel in an inglenook, also
done by Doug, entitled " Solitude."

"Yes, I may as well admit I prepared this
room for Doug," Joan says as she views it
proudly. "It does look ricli and masculine,
doesn't it?"

Joan's own room is charming — another very
low double bed, with a canopy effect at the
head — and a regal lace coverlet which Joan
made herself. Dozens of dainty, tiny pillows,
many of their exquisite cases being Joan's own
handiwork, too.

The carpet is soft green, and two antique
gold brocade chairs match the golden drapes
at the windows. A fascinating dressing table
with a valance — which, however, opens out
cleverly and reveals every conceivable kind of
drawer and receptacle beneath. Joan's toilet
articles are silver. There is a hand-painted
chest of drawers, too, and a low table with
books, books, books — many of them themes
which may be used for Joan's pictures.

Closets in her own room, closets in the hall,
closets in her bathroom, and the one in the
guest room — all filled with Joan's clothes. Oh,
the orderly precision of them ! All coats in this
one — eleven super-creations, several of all-fur,
including ermine. Day dresses, street clothes,
evening clothes, all in separate closets and ar-
ranged with meticulous order — forty dresses,
thirty street hats, five dinner hats, and so on.
And shoes — sixteen pairs of sports shoes, nine-
teen pairs of street shoes, eighteen pairs of
evening shoes —




Al Jolson's "Mammy" troupe, assembled for his production of
"Little Pal." The sweaters were Al's gift to his co-workers. In
the center, of course, you recognize Jolson and Davy Lee. Marian
Nixon is the girl in the picture and the others are Lloyd Bacon,
director, Lee Garmes, cinematographer, George Gross, Vitaphone
expert, and Frank Shaw, assistant director



Every advertisement in PUOTOPLAT MAGAZINE is euaranteed.



Photoplay Magazine — Advertising Section



103



Brickbats & Bouquets

I CONTINUED FROM PAGE 94 ]

and therefore qualified to judge, but ha%'e
never before done so. After seeing "The Desert
Song" I can no longer remain silent. May I
offer my appreciation to Warner Brothers for
making such a magnificent production and for
bringing real romance back to the screen? I
hope it becomes the greatest hit of pictures.
It certainly is perfect. I also have another
bouquet to offer Mr. John Boles for his splen-
did acting and singing. He has the most per-
fect screen voice so far heard. And his singing
would melt a stone. We have been looking
for Rudy's successor for a long time. Me
needn't look farther. We have him. Con-
gratulations, Mr. Boles, for being the best
sheik I have ever seen. I'm sure you could
outshine any male star if given a few more
pictures like this one. Here's hoping we see
more of you.

Evelyn M. Fess.

Photoplay in the Class Room

Syracuse, N". Y.

Vou might be interested in the practical way
I have been able to utilize the covers of your
magazine.

This is not a direct compliment to the ac-
tresses, but rather to the artist who designed
the covers for February, March, April and
May, representing the four types of coloring
and th; shades to be worn by each type.

I have cut out the figures, mounted them on
a large cardboard with a color chart, and am
using them and part of the reading material in
teaching lessons on costume design. The in-
terest of the pupils is stimulated, due to their
interest in and liking for the actresses.

M.\Rio.N E. Gee.

Bouquet for Talkie Comedies

Berkeley, Calif.

I'm for the new "look and listen" pictures.
They're great!

I've heard people say when the radio first
came out — "Give me the good old phono-
graph. Those radios will never amount to
much." But as time went on they bought a
nice radio and away went their old love, the
phonograph. As there'll always be the
good old phonograph there'll always be
the good old silent pictures.

Talkies may be bad for the deaf, but they're
better for poor eyes. There's something for
everyone and every condition, so no one ought
to complain.

My biggest kick comes out of these new-
talking comedies. There isn't an ill person
who needs a better tonic thana good, comical,
"look and listen" comedy.

H. GOEKLER.

Movies as Educators

Indianapolis, Ind.

Some years ago two women who Uved in a
sawmill town decided to start a circulating
library for the benefit of employees and their
families. A small house was donated and a
start was made with fifty dollars for books.
When the Ubrary outgrew its quarters, the
women decided to raise money for an audi-
torium, which would also house the
library.

With the cooperation of the lumber com-
pany an artistic building was erected, but a
botiiersome debt remained. A motion picture
machine was bought and good pictures shown
three nights each week. A small admission fee
was charged. In a surprisingly short time the
machine was paid for, the debt lifted from the
building, and the whole atmosphere of the
town changed.

If anyone has doubts about the educational



They set her down
as an Indehcate Girl



^^yi light dusting of Amolin
would have kept her exquisite




1 Always use Amolin under the arms ■ ^\| \ ' \' " =f^
when dressing for any social activity |




The most fastidious women use Am-
olin after the bath all over the body




Sprinkled in the shoes or on the feet
Amolin gives soothing comfort



T'HERE is one offense against society for which
no woman can forgive herself — the slightest
vestige of personal odor. Neither great beauty nor
smart attire can atone for this indication of laxness.

To be ever certain of your wholesomeness, always
after your rites with tub and towel sprinkle over your
body a feathery film of Amolin.

For Amolin, to touch and to appearance a delightful
toilet powder, is a delicate deodorizer as well. It actu-
ally absorbs odors as they arise. It is a sure, safe de-
fense against the least trace of personal indeHcacy.

Use Amolin freely— it does not retard the natural
function of the pores to exhale impurities. And far
from harming, it protects your silken underthings.

Immaculate grooming suggests many uses of Amolin.
And you can use it liberally. For it is refreshing, harm-
less and inexpensive. Dust this delightfully smooth
powder under your arms after bathing. Sprinkle it
into the garments you wear near your skin, into your
slippers. Amolin has a clear, cool fragrance while you
are using it, yet is odorless on your body. For its
purpose is not to substitute one odor for another, but
to destroy every trace of personal odor.

Be as active as you wish; shop, ride, play tennis,
golf Or put in a strenuous day at the office. Amolin
will safeguard your personal daintiness all day long.




THE NORWICH TH.-^RMACAL CO., Dept. D-S9



yV I • Norwich, N. Y,

/ \ i'Y^ /^ I \ ♦^ °^ '^^ Spadina Ave.y Toronto



Lin

In tzvo iizes — 30il: and oO^



Enclosed is lOc. Please send me the generous test can
of Amolin.

Name

Address



When you write to advertisers please mention PHOTOPLAY MAGAZIXE.



104



Photoplay Magazine — Advertising Section




ti ict Tjmlfv

HOPE
STON e S





(nj tku^ Ti\C



v-4olor, fire, brilliance,
hardness — they are the
precious qualities that
make Hope synthetic
stoues the natural choice
for fine jewelry. Look for
the "Heller Hope" tag on
rings and other jewelry
— it is your stone guar-
antee. Write for booklet.

HOPE

Ruby Zircon

Ullrtdite Emerada

Sapphire Hoaircon

Ceylon Sapphire Blue Spinel, etc.



HOPE STONES ARE CREATED BY
THE MAKEBSOF DBLTAH PEARLS



jtm[\mi:W.mn\vmr



IS W. 17 SI., X.Y.f.



LADIES AND!
GENTLEMEN •

STRAWBERRY FROST, new. Most marvelous com-
plexion beautlfler. Bleaches, but don't peel off skin, per-
fectly harmless. Will give you same beautiful, captivat-
ing. ALLURING LOVELINESS that It gives the most
beautiful women living. Nothing is more FASCINAT-
ING AND IRRESISTIBLE to men than feminine
beauty, this sure gives you some beauty. Unbeautiful
complexions, ugly shiny skins and nose go, and the
skin is transformed Into Lily Loveliness. LARGE
TRIAL FREE. Mme. B. Armond. Dermatologist.
Welles Bldg.. Wilkes Barre, Pa.



ITCHING

I in any form is us
at once by a touch

Resinol



any form is usually relieved
at once by a touch of soothing



value of motion pictures, here is concrete
proof: The poor and ignorant began to dress
better, to take an interest in beautifying their
homes, to read and study. Thanlvs to the
movies, that lonely, remote settlement blos-
somed into a charming Uttle city.

Mrs. Lili.\n Hamilton.

More Posies for Joan

London, England.
I also have a foolish ambition. It is the same
as Mrs. H. E. Hanson's of Chicago; to meet
Joan Crawford and tell her how beautiful she
is; also to wish her every happiness, and the
best of luck.

CONST.^NXE TURNBUIL.

Recipe for a Happy Marriage

Rochester, N. Y.

The movies are helping to keep my marriage
a success. Our existence is a busy one. My
husband's profession is exacting, and on my
side, there is a house to manage, two children,
and a part-time career.

This is the waj' I reason. If a man enjoys
watching attractive women, attractively
gowned, in an agreeable setting, in the films, he
will react to the same thing at home. So I try
to recreate in our home, so far as possible, the
atmosphere of beauty and charm that affects
us so powerfully on the screen.

I've heard women say that the beautiful
mo\ie stars make the competition very stiff for
wives. Not at all. When you go to a picture
and see John GUbert appearing to get a thrill
from Greta Garbo, go home and put a little of
that allure in yourself. A pretty dress, shining



hair becomingly done, a tew soft lights, a
grate fire, a little loveUght in your eyes. Your
own John Gilbert will play up and Romance
win always be at home for you.

No, I have nothing to blame the movies for,
nor do I compete with them. I use them!

M. W. C.

Our Sentiments Exactly

Butte, Mont.

I have a suggestion to make to the folks
who wTJte in about the "terrible pictures"
offered to the public, and the number of new
faces on the screen.

Read "The Shadow Stage." You don't have
to see any show you wouldn't like, because the
criticisms are fair and true. And the cast of
characters is presented for every release, so
you can see whether your favorites are in-
cluded. There's no need for anyone to be
disappointed or disgusted with a production,
with Photopl.^y around.

Ruth Curdy.

Attention, Directors

Rome, N. Y.
In all-talking pictures I have noticed that
when a particularly mirth-provoking line has
been spoken by the actor on the screen, the
words immediately following are drowned out
by the laughs or hand-clapping of the audience.
To me and to many it is distinctly annoying
to have this happen, and since the audience
cannot be prohibited from ex-pressing their
amusement, it is up to the director to take
notice.

Mary Fuller.



The Daring Days of Hollywood

[ CONTINLTD FROM PAGE 33 j



Nazimova made histrionic eyes at her hus-
band, who turned out years later not to be her
husband at all. Jladeline Traverse — where is
she now? — steamed about in a billow of fox furs,
like a happy dreadnought. Gloria Swanson
danced merrily, untitled. Louise Glaum, Betty
Blythe, JIabel Xormand, -\hce Lake. Dorothy
Dalton, Mary Miles Minter, Elaine Harrmier-
stein, Clara Kimball Young — dear names,
where are you? Say nothing of such as the
stealthy-footed Valentino, then a nobody, Bill
Hart, Bill Desmond, Warren Kerrigan, Gene
O'Brien, Earle Williams, the Farnum Brothers,
Hayakawa — most charming of gentlemen — ,
Wally Reid, Charlie Ray, Fatty .\rbuckle, Con-
way Tearle, Bill Russell, George Walsh, Carlyle
Blackwell

My, my, life is short — in HoUy^vood! Ten
years and most of us are through.

/^N my arrival in Hollywood I got off the
^— ^car ten blocks too soon and staggered
through a jungle of blackness until I sighted
the lights of the hotel. Now the boulevarde is
brighter than Broadway, with more colors than
Joseph's coat.

We used to lunch with Betty and Hatty at
their Come-On-Inn, where heart secrets were
heartily revealed (Confession is good for the
soul): Mae Busch gaily offering her wedding
ring for sale, being divorced; Teddy Sampson
lamendng the seizure of her phonograph by
the landlady because a guest of Teddy's had
departed without paying for a long distance
call; Betty Blythe sighing over a lettuce leaf
because waitress Betty declared Blythe Betty
was getting too fat; 'Texas Guinan entering, in
her make-up of an evening gown, with a cry,
"Look at me, dressed-up and the trunk
empty — that's my role," and on espying Lew
Cody, " Say, Betty, if you can get the business
of all that bird's e.x-wives you'll die rich";
Mary Miles Minter so prirnly virginal that



you'd never forecast her departure from pic-
tures through \'icious scandal, being told to get
out by Betty if she didn't think the tablecloth

was clean enough But why go on, the

sobs are wrenching me.

nrOD.\Y HollyAvood is as unhappy as Tahiti
*- The missionaries have come, Will Hays and
the efficient experts. The happy children of
the jungle have been made to take life seriously.

In the old days acting was play. You went
to work at nine and quit at five — regretfully,
because all was quip and jest and wanton wile.
Now you are checked in at the gate, and unless
you've studied your lines the night before you
are out of luck on the sound stage.

WTule speaking freely with a most powerful
star not long ago, I was told to be discreet
" The walls have ears," said she apprehensively.

Cowed, worried by optionsandmortgagesand
what-the-public-thinks, few have the courage
to be themselves, and so the dearth of indi-
viduals. As an interviewer, I find the bread
being taken from my mouth because an inter-
viewer can't write about a person who is exactly
like another. Our only salvation is in those
fresh from other jungles: the Lupe Velezes,
Stepin Fetchits, Lily Damitas, Mary Duncans
• — those with a courage not yet beaten by the
book of etiquette.

Hollywood parties are so dull that one may
choose death either in boredom or in drink
Only on rare occasions does a free soiU arise to
throw the goblets at the wall and shout her real
opinions.

In attempdng to emulate Long Island,
Hollywood has been too conscientious. Man-
sions are grander, manners more formal and
the e.xpense beyond the means of millionaires.

And so, worried by expenditures, everyone
genuflects to the producer, just as the harried
courtiers used to bend a knee to their lord in
the medieval courts. Failure to please the



Every advertisement In PHOTOPLAY >LSiGAZINE is guaranteed.



Photoplay Magazine — Advertising Section



lO^



Jiiighty means that your option is not taken up,
and then the whole world topples about you
and the auctioneer comes like the devU.

Anyone with "temperament" — individual
eccentricity — either has to go to Europe or sue.
And if you sue and win, God help you — you
can never be temperamental again. The all-
powerful sultans, in their swollen grandeur, in-
sist upon decorous veils. Mutiny quickly is
stamped out. The motion picture is a business,
they say sotio voce, but to the world they cry,
'•An art!"

Hollywood, as an individual, has vanished
along with Tahiti and Timbuctoo



Hollywood's New
Slayer

[ CONTINT-TED FROM P.4GE 43 ]



Mary's parents spent part of each year in
their Washington residence while Mary and
her younger brother remained with tenants on
one of the Virginia farms — plantations, they
used to call them.

Being spirited. Mary devised games for self
and brother. In one of her prankish Indian
dramas she bashed buddy with an a.\e and he,
in turn, cut off a portion of her left thumb.

Then a game in which the tabloids would
describe her as an "ape woman." Detecting a
toupee on a gentleman caller at the farm, she
took to the trees and hung suspended for days
over the gate. Opportunity finally came. She
snatched the gentleman's scalp and went
scampering through the branches with hilarious
jabberings.

MARY'S father had reason for feeling she
should study law. She'd need it sooner or
later. At the proper age she was packed off to
Cornell to study ways of evading justice. There
she joined Chi Omega sorority and a dramatic
class, and ne\er did study how to achieve heart
balm.

Mary ne\-er, ne\er will need heart balm;
others may.

In her sophomore year she responded to im-
pulse, characteristically, and ran off to New
York, with the determination of being an
actress. Being cut off from the Virginia base
of supplies, she sold herself to the Schrafft
candy stores as a dietician. Every day she
made a sniffing tour of the kitchens, muttering
"O. K." She was born an actress.

Yvette Guilbert was as much impressed as
the Schrafft executives by her histrionic ability
and chose her from applying thousands for an
e.xclusive dramatic class. Eleanora Duse, in
turn, accepted her as a pupil for a school which
that incomparable Italian projected before her
death. Mary Garden declares she is the only
one of the younger actresses with a flame.



Online LibraryMoving Picture Exhibitors' AssociationPhotoplay (Volume 36 – 37 (Jul. - Dec. 1929)) → online text (page 38 of 145)