Moving Picture Exhibitors' Association.

Photoplay (Volume 36 – 37 (Jul. - Dec. 1929)) online

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Q Believe Me If All Those Endearing Young Charms

n At Dawning

n Beneath the Moon of Lombardy

n The Harp That Once Through Tara's Halls

n Macushla

□ Little Mother of Mine

n Silver Threads Among the Gold

□ The Rosary

□ Wearing of the Green

□ When Irish Eyes Are Smiling

□ Ave Maria

iJ Kathleen Mavoumeen

n When You and I Were Young, Maggie

□ Mother Machree

□ Dear Love, Remember Me

n That Tumble-down Shack in Athlone

□ Roses of Picardy

n I Hear You Calling Me

[J Somewhere a Voice Is Calling

□ Moonlight and Roses

□ My Wild Irish Rose

n Serenade (Softly Through the Night)

□ Dear Old Pal of Mine

□ A Little Bit of Heaven





Street Address —

-Town and State-



EFORE anyone could reach him, Johnny's father had
skinned down from the rafters and gathered his son in his
arms. So hght a small burden! So white and pinched a

little face!



His mother rechristened
himMarion Glendenning
and taught him it was
vulgar for boys to fight


To his father he was al-
ways Johnny Brown, a


"little princeof pictures"

WHEN Johnny's father went to the
hospital to see his first-born, he had
difficulty in keeping himself from grinning fatu-
ously, for there was a strange and effulgent swelling
inside him. He felt like he used to in church, at Christmas time.-
He felt set apart, someway, and a little scared.

Of course he knew that Johnny's mother had wanted a girl,
and that she had set her heart on calling her Patricia . . . such
an elegant-sounding name, implying wealth, and position. If
he had thought that Johnny's mother still cared what se.x their
first-born happened to be, after she had felt its funn\', little
fuzzy head, he would not have suggested that she call it Pat —
short for Patricia. Johnny's mother had not thought it funny.
Instead she had snapped peevishly.

" Call him Johnny . . . call him anything ... I don't

The way she said "Johnny" made Johnny's father think of a
stray puppy. He felt like patting the baby's small head, with a
protective, sorry feeling.

And so, from the day of his birth, Johnny's parents were of
two minds concerning him. His father's lips were closed
straight away by the doctor, warning that his mother's heart
had been strained by the birth, and that a shock might kill her.
Johnny's father put a wall about his own heart. He went on
earning the living, leaving Johnny to his mother's care. Some-
times he thought Johnny might be dead when he got home.
He knew that babies do swallow pins, and fall downstairs, if
they are not watched, when mothers sit absorbed in novels.
But miraculously Johnny lived on, and miraculously, out of his
ill-tended and colicky infancy, came a wistfully beautiful little

WHEN this beauty came to his mother's eyes, she changed in
her attitude. From what she had been, she became the most
careful of mothers. Johnny's small head was brushed until it
fluffed into a mass of shining curls. She stopped calling him
Johnny, and one night when his father greeted him as usual —

"Well, how's Johnny boy?"

She exclaimed impatiently,

"Don't call him Johnny! I hate that name! Such a com-
mon, ordinary name! I have renamed him Marion!"

"That sounds like a girl's name!" protested Johnny's father

"Men are named that, too. He's going to be Marion Glen-
denning, and he's going to have his name in fan magazines, and

llluslrateJ hy

C. A. Bryson

over theaters . . . and have his own dressing
room . . . and contracts!''

She spoke dreamily, her eyes looking into some picture of her
own. When Johnny's father made an explosive sound of wrath,
she turned pale, and pressed her heart, but repeated with weak-
voiced tenacity:

"Yes . . . Marion Glendenning!"

" Marion Glendenning! '' he mimicked disgustedly. " That's a
hell of a name! How do you get that way? What's the idea?
Ain't my name good enough? It's the name you married me by,
and by God it's the name my kid was born under! He was born
Brown, and Brown he's going to die!"

JOHNNY'S mother shivered away from him in distaste.
" Do you have to shout and curse? " she asked scornfully.
"If you'd behave like a gentleman, I'd explain to you!''

"i don't know anything about behaving like a gentleman,
and I don't want to. I'm trying to act like a man. Go ahead
and explain, but it'll take a damn lot of explaining to get that
fool name over to me!''

" I guess you must be blind. If you weren't I wouldn't have
to tell you why. Marion was made for pictures! Everyone else
sees it. They all tell me I'm silly to let you stand in his w_ay
. . . and I have to take it from them . . . how you, his father,
working right there in the studio, won't lift a hand to belter
your own child."

The man went suddenly, coldly calm.

"Let me get you straight," he said quietly. ".\re you trying
to get me to say you can put Johnny in pictures? ''

"Yes, I am," she said, meeting his cold eyes defiantly.

" Well, it won't do you any good. You know how I feel about
kids in pictures. I've seen a lot of 'em. D'you think I want
my kid going to a sanitarium with a nervous breakdown? D'\ou
think I want him to be wise to everything in the world . . .
spoiled and petted and pampered, before he's got a chance to
know what life means, or what it's all about? Not by a damned
sight! He's going to grow up like a normal kid. He's going to
go to public schools. He's going to get his face dirty, and his
shirt torn otY him. He's going to be real. He's not going to be
a spineless, egotistical little snob! If he wants to go into
pictures after he's through high, I don't care. Heought toknow
his own mind by that time, and hecan make a lot of money, and get
a lot of good things out of life from the openings he gets in a studio.
But I'm going to let him decide when he's old enough to know
what he's doing!" [ ple.xse turn to p.^ge 112]

A d i ffe rent sort of movie story by the authors
of ''''The Studio Murder Mystery''

Gossip of AW


"Home, Francois," says Mary Duncan to her footman. The

wax figure who lends an air to Miss Duncan's motor needs

neither salary nor uniforms and he'll work twenty-four

hours a day. It's the Hollywood Gag of the Month

/ wonder if George Bancrofl's kids

Have hand grenades for toys,
And find in nitroglycerin

Their greatest childhood joys?
And do they, leaping bright from bed,
Fill nursie full of red hot lead?

ONE of the most amazing episodes in the life of Hollywood is the discover)'
of Bebe Daniels. When all the microphone excitement hit the village,
Bebe found herself without a Paramount contract. A few months later she
signed to sing the name role in "Rio Rita" for RKO. She had never sung
before. She has had lessons for only two and a half months. She took but
one piano lesson when she was a child, but gave it up because the teacher
would not let her play by ear.

It's just one of those strange things for which there is no accounting. She
seems to have a natural ear.

"I don't know a whole note from a sixteenth," she said. "And I'm afraid,
afraid that this will leave me as quickly as it came. "

She sang for Tierney, author of "Rio Rita," and John Boles the other day.
John threw up his hands. "What's the use?" he wailed, "what's the use of
my studying and practicing when an untrained person sings like that? "

Bebe has her instructor sing a song for her three or four times and she has
it note for note. And that's gospel truth!

MAY McAVOY and Maurice Cleary were united in the holy bonds of
matrimony to the tune of grinding cameras and loud speakers. Outside,
on the steps of the Church of the Good Shepherd, the camera men had sta-
tioned themselves long before the ceremony began and a microphone was
nearby so that the public might hear what the stars had to say about the

Oh, it had all the publicity tricks of a premiere performance.

True to movie convention, Gertrude Olmstead was one of the bridesmaids.
The others were Mildred Davis Lloyd, Helen Ferguson, Gloria Hope, Edith
and Irene Mayer. Lois Wilson was maid of honor.

May looked charming in conventional white satin and long veil. Her name
will go down in the annals of nuptial history. She was, to my knowledge, the
first bride to answer "I do" so that the entire congregation could hear.


CLI\E BROOK has just returned
from England where he conferred
with Galsworthy about "Escape,"
which he is to make into a talkie.
His experiences were many and

The English reporters (only they're
called journalists) met him on the
ship and fired a hundred questions
at him about Hollywood. Clive ex-
plained gently but firmly that he'd
lived in the film capital many years
and had never attended an orgy.
The next day the papers carried the
headlines, "Hollywood Is Dull
Place. "

That evening he made a personal
appearance at one of the theaters.
The crowds mobbed him as he tried
to slip out the stage entrance.

At last his friend, Douglas Furber,
hailed a taxicab. The driver looked

Look closely, ladies and gentle-
men, and you will see "Buddy"
Rogers under the make-up.
"Buddy" is up to some new tricks
in "Illusion"






at the crowd who were swarming
about Brook with their autograph

He jerked a finger in his direction,
" Wot's all the excitement? Who the
'ell is 'e?"

"That," said Douglas Furber,
grandly, "is the Duke of York!"

'T^HIS is Hollywood's biggest
guffaw of the moment.

A well-known producer, fa-
mousforhis bad and moth-eaten
jokes, was telling one of his old-
est and worst at a morning con-
ference not long ago.

When he finished he waited
for the usual laugh, and got it —
from nineteen of the twenty
young men in the big room.

The producer glared at the
. one youth who sat silent.

The newest in slumber suits, being
worn by Jean Arthur. These
pajamas are of flesh-colored lace
with satin bands and decorated
with flowers

Handing him Hamlet's Soliloquy on a platter. Under the

direction of Alan Crosland, John Barrymore made a disc

performance of his greatest Shakespearean scene as a gift

to posterity, to say nothing of the girls of today

"What's the matter?" he asked the lad. "Don't you think that's funny?"
"No, I don't," said the boy, "and I don't have to laugh, anyway. I'm
quitting Saturday!"

NORMA SHEARER tells this one on herself.
In her party at the opening of "The Trial of Mary Dugan" \v;is Ina
Claire, the new Mrs. John Gilbert. At the close of the performance a gushing
person of feminine persuasion rushed up to Miss Claire.

"Oh," she gasped, all hot and bothered, "you're Ina Claire. I think \ou

are marvelous. Are you going to do 'The Last of Mrs. Cheyney ' for the (ilnis? "

"No, " Miss Claire replied. "My friend. Norma Shearer, will play in (hat. ''

"How nice, " exclaimed the stranger, not at a loss for words. " Miss Shearer,

why don't you get Miss Claire to show you how to do it?"

THE off-screen romance of Janet Gaynor and Charles Farrell causes as
much interest in Hollywood as it does to the fans the country over. Their
liking for one another has been a sort of on-again-off-again-Finnegan afl'air.

Apparently they were in love at the time of "Seventh Heaven," and then,
a little later, Charlie became engaged to the cool and collected X'irginia \'alli.
Recently Janet announced her engagement to Lydell Peck, a young San

Those who should know say that Janet and Charlie had wished to attend
together the opening of "Four Devils," in which the little actress is starred.
The best compromise was a party in which fiancees were included, a rather
typical Holl.N'wood compromise.

In this village of many "busted" romances, people are sitting back and
preparing themselves for a probable exchange of engagement rings.

TF for nothing else Carmel Myers' name will go down in history as one of
-'-the few picture gals who knows how to behave at her own wedding. If vou
had witnessed some of the three ring circuses that pass as weddings in Holly-
wood, you'd know how amazing it was:

That she invited only her real friends (most film brides use the telephone
book as their guest list).

That, having been married once before, she wore crenie instead of white
(most divorcees use flowing veils).

That her every move was dignified and exactly as it should have been.


And still the stage stars descend on Holly-
wood. Mary Eaton arrived with her dog,
her parrot and her director, Millard Webb.
Mr. Webb is also her fiance. Miss Eaton will
be the premiere blonde in "Glorifying the
American Girl." Miss Eaton and Mr.
Webb first met while they were filming
"The Cocoanuts"

Helen Morgan, the girl who made the piano famous,
makes her first full length talkie. It is called
"Applause." Before she became a night club star.
Miss Morgan played in "Six Cylinder Love," and
fled from the silent studios to make a reputation as
a sob singer

Incidentally, Ralph Blum, a Los Angeles lawyer, was the
groom and the ceremony was the first one performed in the
new B'nai B'rith Temple.

How droll llie early movie days
When prize fight films were duller!
Now grunts are shot in Movietone —
Black eyes in Technicolor!

NOT even a shining new Packard roadster could keep
Betty Bronson in Hollywood this summer. Although she
was under consideration for the role of Bianca in " The Taming
of the Shrew," Betty has sailed for England to be on hand
for the graduation ceremonies at Oxford University.

The particular attraction is a young American who gets his
sheepskin this year. Last spring the boy came to Hollywood
to see Betty during his mid-term vacation, and gave our town
an authentic glimpse of an English collegiate. It is beginning
to look serious, and there may be a Mr. Betty Bronson soon.

After her stay in England, Betty will spend some time on
the Lido. She was accompanied by her brother, an under-
graduate at Stanford University.

HAS the Love luck turned?
Little Bessie Love got pretty badly cracked up in an
automobile accident not long ago.

There was the matter of a long cut over one of those Lovely
eyes, but surgeons reported that it will not leave any scar.

This grief, right on top of the great Bessie Love hit in
"Broadway Melody," with a grand future seemingly in the
bag. Let's hope that wreck was just an interlude of bad
breaks in the happy succession of Love hits. No little girl in
pictures more deserves the best.

ALTHOUGH it may be a very quiet affair, quiet perhaps
to the extent of being secret, it is possible that Sue Carol
and Nick Stuart will be married soon. Sue has been rushed
by almost every eligible man in Hollywood but she has had
eyes only for Nick.

There is nothing to stand in the way of the marriage. Sue's
divorce from her first husband is now final. He was married


International Newsreel

again a few months ago. Chicago papers carried headlines
saying Sue Carol's husband marries again. Scarcely what one
would consider welcome publicity by Sue's successor.

■p*VELYN BRENT had just signed her starring contract
with Paramount. Bill Powell clutched her warmly by
the hand and said, with a choke in his microphone voice,
"Congratulations, Betty. Isn't it marvelous to be a star?
Think of all the advantages. Now you can ride in Shriners'

RAMON NOV'ARRO has a complaint to register against
Photoplay. It seems that we told about his traveling
through Europe incognito by wearing a pair of dark glasses.
Since then every man with eye trouble who has set foot on
the Contin'^nt has been under suspicion. And Ramon, himself,
was recogn.'3ed everywhere he went when he was abroad this
time just because he wore dark glasses.

He tried growing a beard when he went to Berlin. But the
Berliners pierced the disguise. After much thought he hit
upon an e.xcellent plan. He threw away the dark glasses and
shaved off the false whiskers and went about Europe as
Ramon Novarro and nobody recognized him.

YOU and I will never know whether it's cause and efifect or
effect and cause. Anyhow, here are the newest develop-
ments in the life of Dolores del Rio.

Hollywood felt sure (as Hollywood usually does) that the
Mexican beauty would marry her director, Edwin Carewe.
But she didn't. Carewe married his divorced wife. Mary
Aiken, instead.


A new "best dressed woman" for Hollywood.
Irene Bordoni arrived with scores of trunks
and a half-dozen servants, to give the
natives something to talk about. With her
are Robert North, Galen Bogue and Clar-
ence Badger — all of her production staff.
The clothes are French, so is the accent,
and so — oddly enough — is Miss Bordoni

Does Dolores care a snap of her castanets? Not much.
There's one of those red hot romances afoot with del Rio and
Roland Drew, her leading man. They go about getting seen
at all the places where people get seen.

Incidentally, Miss del Rio is looking for a director. Carewe
has given up the task.

STRONGHE.\RT, the first of the dog stars, is dead at the
ripe old age of thirteen years. He retired from the screen
several months ago on account of ill health. He is survived by
his blonde wife, Lady Jule, and numerous children, scattered
throughout the country. Burial services were private.

Some day Stronglicarl, dead and gone.
Gnawing at a heavenly bone,
Will hear witffing at the gale,
And his ears will stand up straight.
"Hey!'' he II snap. "Go let him in!
Barks to me like Rin-Tin-Tin.
Ah there, Rinty. How and where
Are those human saps down there?"

IF, after seeing all these weepy pictures, you have a tear or
two left, save them for Walter Byron.

The young Englishman was signed by Sam Goldwxn over
a year ago to be V'ilma Banky's leading man. He made one
picture with her, "The Awakening." He was good. Flappers
wrote fan letters to him. Gloria Swanson saw him and picked
him as her leading man. Joyously, he persuaded Goldwyn to
loan him.

Last August the first scenes of "Queen Kelly" were made.

Joan Crawford wears a tattooed sweater, decorated
all over with the best examples of collegiate wit and
art. The heart dedicated to Dodo is a pictorial
warning that all of Joan's more serious thoughts are
centered upon Douglas Fairbanks, Jr., which is the
way a young bride should feel

And then, a few months ago, things happened. The Swanson
picture is now shelved. Odds are even on whether it will be
released or not. But in the meantime Walter has missed
several good opportunities and there are now no plans for him
at all.

PUT W Jolson in any place or circumstance and he'll sing
" Mammy ! ' He'll dash it off to the tune of many thousands
of dollars. But his brother, Harry, it appears, is only Al
Jolson's brother. Universal found that out when they signed
him, gave him several tests and bought off his contract.

THIS is the story of Gene Markey's black eye.
And it goes to prove, little kiddies, that whatever else
you jump at, you mustn't jump at conclusions.

Marion Davies had a party. Gene, the erstwhile fiance of
Ina Claire, arrived with Ruth Taylor. A few minutes later
Ina and Jack Gilbert arrived. Ina introduced her husband to
Markey. It was rather a strain.

A few minutes after that Gene went into another room just
as somebody was going out. Gene actually, honestly collided
with the door. And there wasn't any raw beefsteak hand}',
so the eye swelled and darkened.

What did Hollywood say? Duntesk! What does Hollywood
always say at a moment like that? Fortunately for both
Gene and Jack there were witnesses.

"DAYARD VEILLER, the playwright, came forth with the
■'-^announcement that talking pictures would make
English the universal language.

"What will some of the producers do?" queried one of
the local smartcrackers.

P.\ULINE G.'\RON was lunching with an acquaintance at
the Brown Derby. Lowell Sherman greeted the friend and
came over to the table.

In all innocence the third party turned to Pauline and said,
" My dear, have you ever met Mr. Sherman?"

"i don't know whether or not I've been formally intro-
duced," said Pauline, "but I was married to him for a couple
of years. " [ please turn to page 76 ]


Jfo^ to Write A

Elderly Savant Visits Great Film

THE manufacture of theme songs for motion pictures,
my latest statistics prove, is now the third largest in-
dustry in the United States, being led only by pretzel-
bending and piclcle-warting.

The manufacture of whip-lash tassels is now, according to
my figures, a poor fourth, while the antimacassar and what-not
industries are practically nowhere — except, of course, in the

You are all familiar, no doubt, with the thousands of im-
mortal theme songs already ground out to accompany our
present day films. Among those already historic are, "I Love
You Because I Love You, So Why Do I Love You?" "Atchi-
son, Topeka and Santa Fe, I Love You" and "Pa the News
Weekly, No. 142, 1928, I Love You."

The uninformed may think that the confection of these
melodic macaroons is an art, or at least a craft, practised only
by artistic craftsmen, or crafty artists.

If they do, they're nuts.

My scientific researches and laboratory tests in Hollywood,
made with the assistance of the famous Case D and Dr. Herb
Howe, youthful Abyssinian chiropodist, prove beyond a doubt
that the construction of theme songs is at present a stupendous
industry, comparable to the re-stringing of zithers.

It was my rare privilege, recently, to visit one of the im-
mense foundries on the West Coast where motion picture
music is manufactured.

My investigations were carried out in the faciorx- of Un-

speakable Films, Inc. ]\Iy guide was Eustace L. Beethoven,
now its foreman, and widely known in the musical world as
the composer of "Abattoir Zephyrs."

The Theme Song Foundry of Unspeakable Films occupies
a large barracks-like building on a patch of desert several miles
from the heart of Hollywood. It is surrounded by a high,
barbed-wire stockade, electrically charged. Machine guns,
delicately screened with gay chintz, peep coyly forth hither
and then thither.

"These precautions," Dr. Beethoven told me, "are not only
to prevent the entrance of spies from other companies, but to
keep scurvy traitors in our own camp from escaping with
some of our priceless original and copyrighted rhymes.

"Only last week, I am sorry to say, we had to shoot and kill
one of our staff lyricists who was trying a bolt over the wire.
On the body we found one of our greatest treasures — the
rhymes 'moon,' 'June,' 'croon' and 'tune.' "

"Did he have 'loon' on him?" I asked. The only reply was
a smart kick on the left rear fender.

IN this sunlit, homelike factor.\ the journeymen serve out
their si.x month sentences, manufacturing the theme songs
that will fill our madhouses and cemeteries after a few months
of broadcasting.

.\s we drew near the great plant we heard a tremendous
wailing, somewhat resembling the tribal call of editors devour-
ing their young.

"Don't be alarmed!" smiled our guide. "Merely trying our
new product on nervous cases borrowed from the sanitariums. "
Once inside and searched, we found orderly confusion.
"This is a fine day for your visit," said Dr. Beethoven.
"Eight of our crack men are just going to work on the theme
song for our new special, 'Maudlin Mothers.' If you'll be as
quiet as a mouse, you can watch. "

"Goody," I answered.
Eight young men, wearing tasteful leg-
irons, sat at eight pianos. On a dais stood
a uniformed foreman, holding a stop





Tune Foundry in Hollywood



Dr. Leonard



watch in one hand and a pearl handled revolver in
the other.

"Now, boys," he cried, "all together when you hear (he
gun! No inching up, no yelling, no biting your neighbor.
Six minutes only on this bebby, and remember, we've gotta
have something novel, something snappv, something reallv
HOT! One, two, three—"

""DANG," went the revolver, and "Crash," went the eight

JOpianos as the eight young men hurled themselves upon the
keyboards. We held our ears. Six minutes passed — six terri-
ble, nerve shattering minutes. Then the pistol barked again.

"All right, boys. Back to your rooms!"

Seven of the artists staggered out. The eighth, unfortu-
nately, had been killed by the first shot.

"It really doesn't matter," laughed our guide. "We're
getting a new shipment in from New York today. "

In less than three minutes the new theme song for " Maudlin
Mothers," with Miss Greta Bow's picture on the cover in four

Online LibraryMoving Picture Exhibitors' AssociationPhotoplay (Volume 36 – 37 (Jul. - Dec. 1929)) → online text (page 54 of 145)