Moving Picture Exhibitors' Association.

Photoplay (Volume 36 – 37 (Jul. - Dec. 1929)) online

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• DUMMY, THE— Paramount.— In this excel-
lent all-talking crook melodrama, two HoUy-
wooders — 2aSu Pitts and Mickey Bennett — steal
honors from a lot of stage stars. All Talkie. (.April.)

tional. — A clever little dress-suit comedy in one reel,
with Edward Everett Horton fine. All Talkie.

Reginald Denny in a farce that manages to amuse in
spiteof its hoary plot. All talkie. (Sept.)

ETERNAL LOVE— United Artists.— John Profile
Barrymore and Camilla Horn get romantic in the
Swiss .\lps. Sound. C^ pril.)

Frenzied society melodrama with a rubber plot that

Kj-4i»«/>/3f* ill rtir^t* #li^ tr^n T-\ Qi l*^nfr f 1 Ti*ti> \


rrenziea society meiouraiua wiiii a tl
bounces all over the map. Silent. {J

• EVANGELINE— United Artists.— Beautiful
and touching film version of one of America's
best-loved poems. Worth your while. Sound. (Attg.)

EXALTED FLAPPER, THE— Fox.— A princess
turns flapper and upsets royal traditions. Frothy but
funny. Sound. (July.)


Old-fashioned moWe thriller. Silent. (July.)

FAKER, THE— Columbia.— Well done expose' of
spiritualistic charlatans, with Warner Gland fine as
the phoney spook-chaser. Silent. (April,)



Photoplay Magazine for October, 1929


■ OI^AY . . . ClALLCCt^S

in theatres eA'eniwlier&

Important to

your enjoyment

of sound pictures

Your enjoyment of any Sound Picture
depends on three things — the picture itself,
the quality of its Sound recording and the
natural tone of Sound reproduction in the
theatre where you sit. Do not let your en-
tertainment be spoiled by indifferent re-

Get in the habit of going to theatres which
have installed the Western Electric Sound
System as an assurance of reliable quality.
This system, made by the organization which
three years ago developed the first practical
Sound Picture apparatus, has proved a great

popular success the world over. Naturally
so, because it is the result of half a century's
experience in telephone making and it speaks
with all the clearness of your telephone.


. . The art of
making Sound Pictures is being constantly
improved by leading producers, who are
using Western Electric apparatus in their
studios. These improvements will be best
appreciated when the pictures are repro-
duced in theatres equipped with the Western
Electric Sound System.






When you write to adrertlsers please mention PHOTOPLAY MAGAZINE.



$25, $10 and $S
Monthly for the Best Letters

Weighing the Mail

WELL, you've spoken — in loud ringing
tones, and with liundreds of letters.
The foes of the talking pictures are
in full retreat, with a mail barrage thundering
at their heels. Everyone is now disposed to
like the phonoplay and to give it plenty
of time and tolerance for new developments.

Many express their unbounded horror and
distress at voice doubling. If any two film ladies
have the call over others in our mail bag, they
are the ever-glittering Garbo and the sparkling
Joan Crawford Fairbanks. Of the gents, zal
roguish Maurice Chevalier is kicking up plenty
of fan dust.

And you may not believe it, but this month
we got three rousing, though belated, cheers
for a coy little newcomer named Chaplin, re-
ported to be a comic.

And if there's one thing that touches us, it's
the mail from friends over the sea. Let's have
more. Now you tell some.

The Movies Mould a Life—
The $25 Letter

Philadelphia, Penna.

The movies taught me how to dress, how to
act and how to be popular.

I always wondered why I couldn't be popu-
lar and why I wasn't pretty. Then it came
into my head to watch the stars. One night
I saw Bebe Daniels wearing a dress I liked, so
I made one just like it. It improved my looks,
because it was just my t>pe.

Then I began to act like I felt. I always felt
full of pep, but I was afraid that if I acted that
way people would laugh. I went to see Lupe
Velez in a picture, and tried to act like her. I
succeeded. Now I dress well, am seeminglj-
well liked and seem to be very popular with
both sexes. Now that the talkies are here I
intend to study the way the stars talk, and if
tliere are any improvements to make on my
voice you can believe they will be made !

M. G. T.

Taught by the Talkies! —
The $10 Letter

Tucson, Ariz.
This is from one of your "exiled fans."
I came from Renee Adoree's country four
years ago, knowing very little English. If it
hadn't been for the movies, my linguistic life
\.ould have been empty, indeed. But I was
fortunate in being able to go to a show every
day. It was through the silent picture, and
its explanatory titles, that I really learned

Today the talkies ofifer me a still greater
opportunity. I go to "Movie School" regu-
larly, and how proud I am to number among
my professors of English such artists as Ruth
Chatterton, Jeanne Eagels, William Powell,
Edward Everett Horton and many others!
Georgette Bertraud Lacroix.




Give Us Your Vie


This is your department. Come right
in, hang up your hat and pat or spat
the players. Just plain spiteful letters
won't be printed, and don't spank too
hard, because we want to be helpful
when we can. Limit your letters to
200 words, and if you are not willing
to have your name and address at-
tached, don't write. All anonymous
letters go straight into the wicker.
We reserve the right to cut letters
to suit our space limitations. Come
in — you're always welcome !

The Younger Generation Rears
Up!— The $5 Letter

Tuscola, 111.

I'm tired of all this talk about movie pro-
ducers ha\ing the modern boys and girls all
wrong. It's the bunk.

If a producer actually did make a picture
showing the modern generation as we really
are, he'd be e.xiled from the country.

I mean to say that the movies show the
young people as they really and truly are, only
they sugar-coat us slightly. We do drink,
smoke and pet, and we do sneak home in the
wee hours of the morning. Joan Crawford's
pictures do not exaggerate us one bit. Her
"Dancing Daughters" was true to life, and
Colleen Moore's "Why Be Good?" was a per-
fect conception of modern youth.

Shocking, yet true, I am only sixteen years
old and I have never yet seen a moving pic-
ture which shows us moderns as bad as most of
the younger crowd is.

But we youngsters are not all bad, and under
it all there's some good. The movies show
this, and it's so. Accept it.

Elizabeth Norvell.

From a Colored Fan

Mobile, Ala.

I read the articles in Photopl.w concerning

two members of my race. Miss Nina May

McKenney and Stepin Fetchit, the colored

actress and actor. Both were good, and I want

them to know that I think they are wonderful
and appreciate what they are trying to do for
our race.

I am proud of the fact that Negro talent is
recognized and appreciated on the screen.

I hope more colored people will write their
thanks to Hollywood, to Photoplay and to
King Vidor for what they are doing for iSIiss
McKenney, Stepin Fetchit and the colored
race as a whole

James M. Parker.

Well, Right Now He Has Ina!

Philadelpliia, Penna.

Why do all the stories read "Why Jack
Gilbert ISIarried Ina Claire?" Why not the
other way round?

Ina Claire was a star in her own right long
before Jack Gilbert was ever heard of. On the
speaking stage, where she is rated among the
best, it takes more than a pair of soulful eyes
and a big grin to get by.

Ina Claire has looks, style, personality,
charm, refinement, and, most of all, talent
What has Jack Gilbert compared to all these?
Rose A. Lee.

Just a Misplaced Posy for H.


Lafayette, Ind.
Is there anyone in this uide world who, on
going into a theater and seeing the picture,
"The King of Kings," could not have some
feelings of emotion and sentiment?

Mr. DeMille is a wonderful actor. Nobody
could have played the part of Jesus Christ
better than he did!

G. L. M.

Master Cleninions Attacks
Beautiful Men

Brookhaven, Ga.

When I s,a.\\ Buddy Rogers in "Close Har-
mony" my heart almost failed me. Why?
Because he looked too much hke one of Nell
Brinkley's drawings of "beautiful men."

Of course, I like handsome men, but not
pretty ones. Barry Norton is in the same case
as Buddy. "Too beautiful." Both of these
are grand actors and nice boys, but their faces
do not appeal to me, and that's that !

Take Douglas Fairbanks, Jr. He looks like
a girl who has her hair pushed back. Also take
these wax doll stars. How would John Gilbert
look making love to Anita Page or Nancy
Carroll? His types are Greta Garbo, Bacla-
no\a and all those vampish women. Why.
Baclanova could put Buddy Rogers in a spell,
and Greta could put Barry Norton in a daze.

But as I said before, they are all good actors
and actresses!

John Francis Clemmons.

P. S. I am 14 years old.

[ PLEASE turn to PAGE 146 ]

Photoplay Magazine for October, 1929


How to keep skin youthful


SO many women have written us
enthusiastically about Listerine
used as an astringent, that we feel duty
bound to pass the suggestion on to
you. Furthermore, beauty doaors and dermatol-
ogists tell us that Listerine is almost ideal for
this purpose. Next time you use an astringent
in connection with your toilette, give Listerine
a trial.

Note how it closes pores, how it tends to tighten
sagging muscles and how wonderfully cool and
smooth your skin feels after you have used it.

You will find that it accomplishes results equal
to those performed by special astringents costing
from two to six times as much. Moreover, Lis-
terine proteCTs you against infection. Though
gentle in aaion and healing in effea, full strength
Listerine kills even the stubborn Staphylococcus
Aureus (pus) germ in 1 5 seconds. Lambert Phar-
macal Company, St. Louis, Mo., U. S. A.


9 :^ j Tell your husband it's great after shaving.

Doused on the skin full strength, it produces a
delightful sensation of invigoration and cool-
ness. And ends all smarting and burning.

When rou write to advertisers please mention PHOTOPLAY MAGAZINE.


Photoplay Magazine for October, 1929




THE Cord Front Drive car is pulled,
not pushed. This difference makes
possible better transportation; safer
control; easier handhng; finer roada-
bility and greater comfort. We offer it
as the latest automotive development
for those who can afford it. Its many
exclusive advantages can better be
understood and appreciated by actu-
aUy driving it. _^ ^ ^^^^^

Auburn Automobile Co., Auburn, Ind.



Every advertisement in PUOXOPIjAY MAGAZINE is guaranteed.




And for Hallowe'en
festivities, here are
two excellent recipes

ONCE again the children come trooping in from school,
clamoring for something satisfying and good to eat.
Gingerbread, with a glass of milk, is an ideal after-school

The recipe is Dorothy Sebastian's, and you may be sure it's
genuinely Southern, for Dorothy is an Alabama girl.

First measure out the following ingredients:

1 cup molasses Y2 teaspoon ground cinnamon

1 cup sugar 1 cup hot water

Yi cup melted butter 4 cups flour

1 teaspoon ground ginger Yi teaspoon salt

1 teaspoon soda

Stir together the molasses, sugar and butter. Add the hot
water. Then add flour, salt, soda and spices which have been
sifted together. Beat the mixture well, and bake in a weO
greased pan in a moderate oven for half an hour.

For variety you may add a chocolate fudge or white frosting
now and then. You may be sure the youngsters won't object
to that.

AUTUMN winds make vigorous appetites, but steaks,
chops and roasts grow monotonous when served day after
day. Sweetbread and mushroom patties are dainty enough to
serve at a party, but satisfying enough for the main dinner


Photoplay Magazine
750 N. Michigan Ave., Chicago, 111.

Please send me a copy of Photoplay's Cook
Book, containing ISO favorite recipes of the stars.
I am enclosing twenty-five cents.

Be sure to write name and address plainly.
You may send either stamps or coin.

Nancy Carroll can cook, as well as kick and trill.
She juggles spices and sauces with all the sang-
froid of a good old-fashioned housekeeper

dish. This is Nancy Carroll's method of preparing them:

Parboil one sweetbread. Cool, and cut in one-fourth inch
pieces. Clean and peel ten large mushrooms, and cut in pieces.
Put in a small pan and add one tablespoon butter, one teaspoon
lemon juice, one-fourth teaspoon salt, and a dash of pepper.
Cover, and cook for fifteen minutes, stirring occasionally.

Melt two tablespoons of butter, add four tablespoons flour,
and stir until well blended. Then pour on gradually, while
stirring constantly, one cup chicken or brown stock. Bring
to the boiling point, add sweetbreads, mushrooms, and one
tablespoon heavy cream. Again bring to the boiling point and
season with one-half teaspoon salt and a few grains each of
pepper and paprika.

Line patty pans with puff paste, fill with mixture, cover with
pastry tops, brush over with white of egg slightly beaten, and
bake in a moderate oven twenty-five minutes. Serve at once.

If you want to save the extra work of baking the patty shells,
they can be purchased at most bakeries.

HERE is something that all children — and grown-ups, too
— will like: baked apples with honey. The recipe is Fay
Wray's, and here's the way she prepares them:

6 apples

Chopped Pecans

6 tablespoons honey

Peel and core the apples and fill the centers with honey.
Bake for an hour in a moderate oven. Place a little water in
the bottom of the pan to keep them from burning. Sprinkle
with chopped nut meats.

The honey gives the apples a delicious flavor.

ALL of these recipes will be useful if you are planning a
Hallowe'en party. Or if you prefer to serve just a salad.
Photoplay's Cook Book has sixteen tempting kinds, all of
them delicious but none requiring a great deal of labor and

And there are all sorts of desserts, from the simplest to
the fanciest.

The coupon on this page is for your convenience in ordering
Photoplay's Cook Book. Enclose twenty-five cents, and you
wiU receive these 150 favorite recipes of the stars by return
mail. Carolyn Van Wyck


Photoplay Magazine for October, 1929

Brief Reviews of Current Pictures

EARLE LIEDERMAN— The Muscle-Builder

Author of "Muscle Building," "Science of W reslVnig ,"
"Secrets of Strength" "Here's Health" "Endurance " etc.


POOR OLD JONES. No one had any use for him.
No one respected him. Across Ills face 1 read one
harsh word— FAILURE. lie just lived on. A poor
worn out imitation of a man, doing liis sorry best to get
on in the world. If he had realized just one thing, he could
have made good. He might have heen a brilliant success.

There are thousands of nien IlUe Jones. They, too,
could be happy, succesyful. respected and loved. But
they can't seem to realize the one big fact — that practi-
cally everything worth while living for depends upon
STRENGTH — upon live, red-blooded, he-man muscle.

Everything you do depends upon strength. No matter
what your occupation, you need the liealth, vitality and
clear thinking only big, strong virile muscles can give you.
When you are ill the strength in those big muscles pull,s
you through. At the office, in the farm fields, or on the
tennis courts, you'll find your success generally depends
upon your muscular development.

Here's a Short Gut to Strength and Success

"But," you say, "it takes years to build my body up to
the point where it will equal those of athletic champiuns."
It does if you go about it without any system, but there's
a scleatiflc short cut. And that's where I come In.

30 Days Is All I Need

In just 30 days I can do things with your body you
never thought possible. With Just a few minutes work
every morning. 1 will add one full inch of real, live muscle
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respect. Your friends will wonder what has come over
you. You'll look ten years younger, and you'll feel hke
it. too.

I Strengthen Those Inner Or^ns Too

But I'm not through with you. I want ninety days In
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yourself over.

What a marvelous changel Those great squared
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too. because I work on your heart, your liver — all of your
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Indeed, life can give you a greater thrill than you ever
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strength and happiness always demands action.
Start now!
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(Please write or print plainly)


FALL OF EVE. THE— Columbia.— Rowdy farce
of tlie buyer wlio comes lo the big town to make
whoopee. Ford Sterling, Patsy Ruth Miller. All
talkie. (Sept.)

FAR CALL, THE— Fox.— Piracy in the Bering
Sea. Plenty of action for your money. Sound. {Aug.)

• FASHIONS IN LOVE— Paramount.— Adolphe
Menjou with a French accent. Amorous and
amusing farce. All Talkie. {Aug.)

FATHER AND SON — Columbia.— Doing right by
Dad. With the inevitable "sonny boy" motif. Part
Talkie. (Aug.)

FLYING FOOL. THE — Pathe. — Hit-the-sky
melodrama with Marie Prevost crooning a theme
song — and howl All Talkie. (Aug.)

FOUR DEVILS— Fox.— Talk has been added to
last part of F. W. Murnau's good circus film. You'll
hear Janet Gaynor. Part talkie. (Sept.)

• FOUR FEATHERS, THE— Paramount. —
The story of a coward's repencration grafted on
a nature film shot in the Soudan. Excellent film, with
Richard Arlen fine. Sound. {Sept.)

of good tunes, swell comedy b\' Stepin Fetchit
and the good-looking girls that go with any revue.
All Talkie. (July.)

GAMBLERS, THE— Warners.— Well acted story
of high finance with a pretty theme song. All Talkie.

— A newspaper story that is a knockout. Fine
performances by an all-stage cast. Check up this
as one of the hits of the talkies. All Talkie. {June.)

From cowbo\' to earl in one badly-aimed picture.
Silent. (Sept.)

GIRLS GONE WILD— Fox.— Plenty hot and
plenty fast. Sound. {July.)

GIRLS WHO DARE— Trinity. — Sleuths fail to
find a reason for this picture. Who cares if girls do,
after this one? Silent. {April.)

— In spite of its title this is one of the best pictures
turned out by an independent producer. You'll
Hke it. Silent. {June.)

GLAD RAG DOLL. THE— Warners.— Mostly
hokum. All Talkie. {Aun.)

mount. — Another fine Van Dine murder mys-
tc o" film, with Bill Powell an elegant Philo \'ance.
All talkie. {Sepl.)

Not a dog story, but a railroad melodrama, it's
speedy, exciting and good fun. Sound. {June.)

GUN LAW— FBC— A lot of shooting, all in fun.
Silent. {July.)

HARDBOILED—FBO.— Hackneyed story about j
a gold-digging show girl, but well played by Sally ]
O'Neill and Donald Reed. Silent. {April.)

HAUNTED LADY, THE— Universal.— Laura
LaPlante knows who did the murder, but is afraid to
tell. She and the story are good. Part Talkie.

• HEARTS IN DIXIE— Fox.— Plantation life
according to a Fox talkie, with the stupendous
debut of Stepin Fetchit, colored comic. All Talkie.

HIGH VOLTAGE— Pathe.— Stupid and morbid.
All Talkie. {Aug.)

HIS LUCKY DAY— Universal.— Another flimsy
story for Reggy Denny, with the star a dizzy realtor.
Part Talkie. (April.)

HOLE IN THE WALL. THE— Paramount.— Con-
fusing crook story, acted by a good cast. All Talkie.

— A great big merry girl and music show, \vith
all the Metro people from Gilbert and Shearer on
down. All-talkie. (Sept.)

Monty Banks in a spotty comedy made in London
and Paris. Silent, (April.)

HONKY TONK— Warners.— Story of a night
club mamma with a heart of gold. With Sophie
Tucker and her songs. All Talkie. {J:dy.)

HOT STUFF— First National.— Collegiate stuff in
musical comedy style. Alice White disrobes, smokes
and tipples, as usual. Part Talkie. {May.)

HOTTENTOT, THE— Warners.- Hilarious farce
comedy. You'll like it. All Talkie. (July.)

HOUSE OF HORROR, THE— First National.—
Cheap claptrap mystery movie which is saved by the
comedy of Chester Conklin and Louise Fazenda.
Sound. (May.)

IDLE RICH, THE— M.-G.-M.— Literal transla-
tion of the stage play, "White Collars." with good
acting. All Talkie. (Au^.)

IN HOLLAND — Fox - Movietone — Another by
those fine stage comedians. Clark and McCuUough.
AU Talkie. (April.)

• INNOCENTS OF PARIS — Paramount. —
Inconsequential plot made delightful by the
charming personality of Maurice Chevalier. All
Talkie. (July.)


Tlie German idea of a funny farce about an American
gal running wild abroad. Silent. {Sept.)

Photoplays Reviewed in the Shadow Stage This Issue

Save this magazine — Refer to the criticisms before you pic\ out
your evenings entertainment. Ma\e this your reference list.


Awful Truth, The— Pathe 54

Black Magic— Fox 107

Chasing Through Europe — Fox 107

Cock Eyed World, The— Fox 52

Dynamite— M.-G.-M 53

Girl in the Glass Cage, The — ■

First National 107

Half Mar^iage^-RK0 107

Hallelujah— M.-G.-M 53

Hoofbeats of Vengeance — Universal. . .107

Ken<py— M.-G.-M 55

Kitty— World Wide 107

Last of Mrs. Cheyney, The— M.-G.-M. 52

Lucky Larkin — Universal 107

Lucky Star — Fox 52

Melody Lane — Universal 107

Oppressed, The — •

Wm. Elliott Production 107


Piccadilly— World Wide 54

Pleasure Crazed — Fox 55

River of Romance — Paramount 55

Sailor's Holiday— Pathe 107

Salute— Fox 107

Smiling Irish Eyes — First National 107

Speedway— M.-G.-M 55

Street Girl— RKO 54

Trial Marriage — Columbia 107

Twin Beds — First National 54

Unholy Night, Th^-M.-G.-M 54

Very Idea, The— RKO 107

Virginian, The — Paramount 53

Wagon-iSIaster, The— Universal 107

Why Bring That Up?— Paramount. .. 55

Woman Trap — -Paramount 54

Wonder of Women— M.-G.-M 55

Every advertisement in pnOTOPLAT MAGAZINE is guaranteed.

Photoplay Magazine for October, 1929


JOY STREET — ■Fox. — Oh. how the kids carry on I
YounRer generation stuff and possibly you'll like it.
Lois Moran, Nick Stuart. Sound. {Sept.)

JUST OFF BROADWAY— Chesterfield.— Boot-
legging, serious drinking, gunfire and pure night-club
gills in an impossible hodge-podge. Silent. {April.)

LAST PERFORM.\NCE, THE — Universal. —

Online LibraryMoving Picture Exhibitors' AssociationPhotoplay (Volume 36 – 37 (Jul. - Dec. 1929)) → online text (page 74 of 145)